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Mike Pennella's Prezume
Transcript of Mike Pennella's Prezume
Mike Pennella's Prezume
To help revolutionize the traditional classroom model through the use of innovative instructional approaches and technologies to create more engaging, relevant and effective learning experiences
Head Soccer Coach
2006 to present
Static Tutorial (Making e-zines from RSS feeds)
Storybird Video Tutorial (art-inspired writing)
WebQuest Online Lesson (Art Movement)
Multimedia Virtual Tour: Thomas Pynchon
Design Principles Mobile Quest
Glogster Poster (21st Century Learning)
Poll Everywhere Prezi
Curated e-zine (Gamification)
Quest Based Learning (Learnist board)
me a killer
I worked with Mike for a decade
I was Mike's client for analytic services for multiple years while he worked at Hudson River Group.
I was a fellow Partner with Mike at the Hudson River Group for close to a decade. I can dish.
Director, Community Based Teaching
I recently hired Mike to build a WordPress site to support our art trail auction charity event.
Mike and I designed and taught the Spring 2014 Lafayette College course Visualizing Information
K. Diane Hall, ED.D.
Department of EdTech
Boise State University
I instructed Mike in both Online Teaching for Adult Learners & EdTech Theoretical Foundations.
Director, Content Strategy
I am affable, big idea-ful, capable, determined, ego free, fast learning, go-getting, hard working & innovative.
...and I approve this prezume.
Additional adjectives available upon request
Social media infused mini-course: #MVAC2015
Jigsaw Lesson (Brain Lobes)
Creative Commons Licensing Scavenger Hunt
iPad Course (Multimedia Journalism)
MMJ 301 Course Overview Video
Virtual World Lesson (Second Life)
LMS Lesson -- Color in Web Design
Digital Footprint Management
Digital Content Curation Guide
Learning Video Game (Prime Numbers)
Animated Video (heat map based data visualization)
Animated Fable (Network Learning)
Minecraft Webisode (Architectural Review)
Rubric based course evaluation
Evaluation Project RFP Response
Study Island evaluation (& re-design recommendations)
Instructional Design Project (Data Visualization)
& Instructional Models
Designed instruction and content for a new, web 2.0 intensive Lafayette College multimedia journalism course. Spring 2014 semester
Student course rating: 4.7/5.0!
Digital Inequality in Higher Ed
End of course learner survey (MMJ 301)
www.reinventedmike.com 484.479.4420 email@example.com
Learning & Content Management
Social Communities, Bookmarking & Wikis
Web & Multimedia Design
Data analysis & visualization
Other cool web 2.0 edtech apps
web 2.0 apps
e-mailed photo galleries
RSS driven newspapers
Analytic responsibilities relevant to Educational Technology:
Prior to changing careers, I worked for a quantitative analysis based marketing consultancy for over 15 years
Core focus: measuring and improving marketing effectiveness
Akin to learning analytics, just different goals (e.g., more sales vs. better student outcomes)
Fortune 500 clients, industry pioneer
Many different titles & responsibilities
Ultimately promoted to Partner
Will discuss responsibilities as they relate to educational technology
Big data; cross-silo collection,
validation and analysis
Test design and evaluation
Dashboarding, simulation and forecasting
Successfuly managed annual client relationships in excess of $500K
Created & delivered presentations to C-suite
Interfaced with both highly technical and non-technical client audiences
Time sensitve handling of ad-hoc requests and questions plus quarterly deliverables
Millions of dollars in new client billings won during time in position!
Rapid, in-depth situational analysis; custom proposal development
Delivery of persuasive multimedia presentations & software demos to senior decision makers
On-going outreach and education of potential clients on new innovations
1/2 of team responsible for design, execution and evaluation of all marketing content
Website, search, print materials, slide presentations and advertising
Note: I previously worked as a copywriter for a large New York City based ad agency (FCB)
Check out my blog
about underappreciated music:
I worked for Mike
Assoc. Director, Analytics
I worked for Mike in both analytical and business development capacities while at HRG. I know stuff.
Check out my website for the Karl Stirner Arts Trail auction:
Google Sheets & Fusion Tables
Selected, implemented & supported course edtech
Identified and organized learner resources
Designed assessments and evaluated learners
Led class one day a week
Social media integration in higher ed
Bachelor of Arts, Communications