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Copy of Ecology
Transcript of Copy of Ecology
IV) In which level does the company integrate the CSR issues in its global strategy?
V) Monoprix on the Novethic Grid
I) How has Monoprix made a
difference in a very competitive Market ?
II ) How does Monoprix take into account the Stakeholders feedback?
V) A CSR concrete analysis : What does the Novethic Grid tell us?
IV) IN WHICH LEVEL DOES THE COMPANY INTEGRATE THE CSR ISSUES IN ITS GLOBAL STRATEGY?
The Four Commitments of Monoprix
ALLOW CUSTOMERS TO CONSUME BETTER
Sustainable Development in the company strategy:
RESPECT THE ENVIRONMENT
DEVELOP GOOD LIVING
ACT FOR SOCIAL COHESION AND SOLIDARITY IN CITY
I) THE COMPETITIVE ENVIRONMENT IN BUSINESS : THE ADD-VALUE OF MONOPRIX
The daily valuation : an adaptation to the citizens' change of behavior
The hometown position
New packaging and new products to innovate itself
The subsidiaires of Monoprix : globalization of the potential consumers
Improvement of the clients' relationship
A large range of product : a modern way to sell products
II) Monoprix and its Stakeholders
What do stakeholders mean with CSR approach ?
Who is concerned?
III ) SPECIFIC ACTIONS UNDERTAKEN BY MONOPRIX
The participation in local and national associations
The respect of the environment and the BIO introduction
The social engagement for the employees
III) The specific actions undertaken by Monoprix
Introduction : Who is Monoprix?