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VIDEO2GROW - Video Marketing
Transcript of VIDEO2GROW - Video Marketing
Product pages with Video have higher conversion rates! http://www.onlineshoes.com/womens-durango-western-11-inch-classic-wild-tan-leather-p_id281897 With proper optimalization, video increases the chance of a front-page Google result by 53% -Forrester, January 2010 SPREAD YOUR CONTENT ON PLATFORM Add optimal search words, annotations, 'like' requests etc. onto the video screen Put a link button in your Video Email it around Like the Video to all your own and your friends sites Add it to your automatic email signature Publish the video on blogs and try to find other ways into public discussions In email marketing, click through rates increases by over 96% when it includes video A successful Video IN TOUCH VIDEO CAN : And did you know that Google owns YouTube?! VIDEO CAN : In arab countries the time on internet is spent on video more than anywhere else Did you know that GOOGLE owns YouTube?! Target audience Marketing goals: Audiences'
Solution Sales Goals YOUR MESSAGE = AUDIENCES' NEEDS YOUR MESSAGE = AUDIENCES' NEEDS Make them wonder Make them smile Make them want more Attract through SEO etc. Keep your client: Emailing WHICH VIDEOS ARE WATCHED?! WHY? WHICH VIDEOS ARE WATCHED?! WHY? WHY? WHICH VIDEOS ARE WATCHED?! GIVE THEM BUILD AN AUDIENCE WHAT THEY WANT WHO CARES WHY DOES DO A BETTER JOB? VIDEO-CAMPAIGNING PEOPLE LEARN THROUGH GO THROUGH THE SAME THING OFTEN AND ONE WILL FEEL YOU it and it KNOW OWN REPEATING & DIVERSITY BONDING: VIDEO OFFERS ATMOSPHERE TRIGGERING THE AUDIENCE TO THINK ONE THE SUBJECT KNOWS ANY