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Sluta planera, börja experimentera

Creative Commons, CC BY 3.0: @guff_se. (free to copy, credit me)
by

Gustaf Josefsson

on 6 May 2015

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Transcript of Sluta planera, börja experimentera

Gör förändring till en vana
Lärande som mål
Be om hjälp
Experimentera
Kör, bara kör!
Vad är en startup?
Fokus på lärande
Bygg, mät, lär
Vad skall du lära dig?
Experimentera
Vad är en startup?
“A startup is a human institution designed to create a new product or service under conditions of extreme uncertainty.”
Lär
Mät
Bygg
Idéer
Produkt
Data
Vad är en startup?
Fokus på lärande
Bygg, mät, lär
Vad skall du lära dig?
Experimentera
Diskutera:
Gör en lista med saker du inte vet i ditt nuvarande projekt.
Vad kan du gå ut och testa med en gång?
-Eric Ries, The Lean Startup
www.makerspark.se
Gustaf Josefsson

http://guff.se/slutaplanera
Att mäta rätt saker
A/B-tester
http://www.wired.com/epicenter/2012/04/ff_abtesting/
http://www.startuplessonslearned.com/2009/12/why-vanity-metrics-are-dangerous.html
http://blog.hubspot.com/blog/tabid/6307/bid/23900/5-Vanity-Metrics-to-Stop-Measuring-And-Better-Alternatives.aspx
http://www.readwriteweb.com/biz/2011/03/3-affordable-ab-testing-tools-for-small-businesses.php
Vad du skall lära dig:
Hur skapar du värde?
Hur skall du växa?
Gör förändring till en vana
fail fast, fail cheap
Regler
Bra vanor
Lärande som mål
Be om hjälp
Experimentera
Kör, bara kör!
Sharpen the Saw
Hjälp?
Kör, bara kör!
Tänk på vad du tänker.
Studsa bollen.
Var skön.
Sluta planera,
börja experimentera

The only way to win is to learn faster than everyone else.
Vetenskaplig metod:
Skapa hypotes
Genomför experiment
Revidera och anpassa
fail fast
fail cheap
Minimum Viable Product
Prototyping
Wireframing apps:
POP - Prototyping on Paper
AppCooker
Balsamiq
Arduino / Open Hardware
Concierge
"Wizard of Oz"
3D Printing
Business Model Canvas
Service Design /
Customer Journey
Kickstarter
Facebookevent!
Kanaler
Business Model
vs.
Business Plan
A document investors make you write that they don’t read
A single diagram of your business to help you understand what you're doing
Business Model Canvas
'
Full transcript