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Ethics, Sustainability, and Corporate Social Responsibility

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by

Viktoria Kubli

on 11 November 2014

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Transcript of Ethics, Sustainability, and Corporate Social Responsibility

thics
E
Sustainability
CSR
Values
Issues
Ethical Challenges
Behavior
Right
Wrong
Key Aspects
Behavior
Wrong
Key Aspects
Key Aspects
Right
Right
Behavior
Sustainability
Corporate Social Responsibility
Ethics
Corporate
Governance
Unethical
Behavior
Ethical Challenges in International Business
Intellectual Property
Ideas or work created
by individuals or firms...
Bribery
1 trillion $ a year
40% bribe when dealing with public
20% lost business
Corruption
Key Aspects of International Ethics
...another important value
Ethical behavior
Importance of ethical behavior
Examples
Canada
EU
global
firms
Worldwide variation in ethical standards
relativism
Normativism
different from group to group
Ethical Dilemma
What is right and wrong is not always clear...
Corporate Social Responsibility
CSR
Pyramid of Ethical Behavior
Complying with laws and regulation
Ethical behavior
CSR
CSR Values
CSR
Eliminating compulsory and child labor
Protecting the natural environment
Donating & Volunteer labor
Avoiding human rights abuses
Avoiding workplace discrimination
CSR Reasons
CSR
Right thing to do
Recruit and retain high quality employees
Differentiates the firm in the marketplace
Helps to reduce business costs
A sampling of MNE Accomplishments
CSR
ETHICAL cHALLENGES
ETHICAL cHALLENGES
ETHICAL cHALLENGES
values of
ethical behavior
same standards all over the world
Variation in Ethical Standards
Identify Problem
Examine the Facts
create alternatives
Implement Course
of Action
Evaluate Results
Ethical Framework
Embracing CSR
and Sustainability
Develop relations with stakeholders
Build international and external capabilities
Ensure voices are heard
Develop CSR standards
Train managers in CSR principles
CSR=
Corporate social
responsibility
Anti- corruption programs and rules
Rules of Conduct to to Combat Extortion and Bribery
Declaration against corruption and Bribery
OECD=
antibribery
agreement
Requirements of CSR and Sustainability
Go deep, wide and local!
Deep: culture = part of strategy
Wide: Affect of both on operations
Local: Hand- in- hand with globalization
Corporate Governance
5 Approaches to Ethical Dilemmas
Utilitarian Approach
Rights approach
Fairness Approach
Common Good Approach
Virtue Approach
sets guidelines within company
serves as a moral compass
Employees should not compromise ethical standards following it
Improper ethical behavior
Goals aimed at profits
Peer pressure or self- interest
Tolerated low standards by third-part-firms
Accumulation on unethical practices
Goods ends justify bad means
What constitutes ethical behavior
Systematic process
Analyze new markets for ethical problems
Scan existing chain-of-value
Partners should be examined as well
Ethics is knowing the difference between what you have right to do and what is right to do.
Potter Steward
Code of Conduct
Sustainability
social interest
environmental Interest
Economic interest
yees..i've
got a job!
act sustainable...be successful
minimize pollutants
decide for local suppliers
protect water resources...
it is simply the
right thing to do
demanded by customers and governments
positive
corporate image
Full transcript