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Croydon's night-time economy

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Mario Creatura

on 1 February 2016

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Transcript of Croydon's night-time economy

Thank You!
How did we get here?
What next?
What do you think?
Cllr Mario Creatura, Coulsdon West
Croydon's night-time economy
The population of every Croydon ward is projected to increase annually between 2011-2041.

Fairfield ward is predicted to have the highest increase in population; using 2011 a baseline the population was projected to increase by 27.7% in 2015 and by 138.9% by 2040. Fairfield ward is predicted to be the most populous ward in the borough with a population estimate of 39,750 by 2040.
In terms of broad age groups the number of residents aged 0-18 years will increase by 9,538 residents by 2021, 19-24 year age group will decrease by 1,681 residents, 25-64 year age group will increase by 23,671 residents and the 65 years and over age group will increase by 12,245 residents.
Source: GLA, 2012 Round Demographic Trend Projections, March 2013
Four BID cameras
These cameras indicate the number of people in the area at times throughout a 24 hour period;
Saturday is the busiest day and early afternoon is the busiest period of the day gradually declining to approximately 2000 people in the town centre during the 9.00pm – 3.00am period.
The busiest days for the evening and night-time economy are, perhaps unsurprisingly, Thursday, Friday and Saturday nights.

'The metropolitan centre is experiencing similar trends to town centres elsewhere in London and across the UK. Across the country 10,000 pubs have closed permanently over the past decade (Ibisworld, Sept 2015) for various well catalogued reasons: declining alcohol consumption; competition from low supermarket prices; the economic downturn; the smoking ban; rising costs for pub operators; disposal of assets by debt-laden pub companies. There is a similar trend with clubs - thousands have closed in a similar period due to similar forces as well as changes in consumer demand.'
Economic Intelligence, Croydon Council
Is it just us?
Scrutiny and Overview Committee
Tuesday 16th February 2016
6.30pm, Croydon Town Hall
What's wrong with Croydon’s evening ‘product’?
What's good about it?
How can we promote Croydon as an evening destination?
How can different “Places” badge/sell themselves for the evening economy?
“The main problem though for me lies with the venues that have opened or been allowed to open in the past 10-15 years. Bottle service bars/and or nights promoted solely for their drinks offers. You are attracting posers or pissheads. There’s no draw for people to come out to enjoy music, which from my experience of working as a full time global touring DJ, attracts a crowd of sensible music loving people mostly. Particularly at nights focused on real music and starting scenes and events to support good groundbreaking sound as opposed to just carting in celebrity DJs and has beens of yesteryear.”
Who is the night-time economy for?
Do we need to accept Croydon's needs are changing?
Should we adapt to that change?
Can we build on anything good currently going on?
What can or should the Council do to help?
The night-time economy is the time period between 18:00pm-06:00am
Challenges: reducing crime and disorder, limiting the effects of alcohol on health, and changing operator, worker, resident and visitor perceptions.
However the NTE is a huge opportunity rather than solely as a threat,
The NTE covers a wide range of activity in town and city centres including; pubs and bars, cafes, restaurants, cinemas, theatres, events, retail etc., which combine to create a centre offer ‘afterdark’,
Has its own unique qualities and is distinct from the ‘day-time’
The NTE, has for the majority, been a thing to fear and regulate– resulting in a ‘dealing with’ mentality rather than actively managing this side of the industry.
What are we talking about?
Cllr Mario Creatura
Croydon's night-time economy
mario.creatura@croydon.gov.uk @mariocreatura
Full transcript