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Public Relations

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by

Tyra Fogg

on 24 September 2013

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Transcript of Public Relations

Public Relations
Tyra Fogg
September 24,2013
Marketing-1st period

Skills
The 3 most important skills you would need for a career in Public Relations...
Time management- Being able to recognize deadlines and high and low priority tasks.
Organization- Keeping yourself and your work organized can help you climb toward more responsibilities.
Computer skills- You'll be doing a lot of email work, sending press relations, email alerts, etc. Knowin how to navigate Microsoft Word, Excel, Powerpoint, and Outlook is very important.
Education
A bachelor's degree is generally required to get into the Public Relations field. According to the Bureau of Labor Statistics, there are several academic majors you will need for an entry-level position in public relations. Some include marketing, public relations, journalism, and communications.
Career Outlook
The Bureau of Labor Statistics (BLS) report Public Relations employment growth of 23% between 2010 and 2020. During that time, an addition 58,200 jobs will need to be filled. Because of its promising outlook, the public relations specialists has claimed the 51 spot in the 2013 list of best jobs.
Job Opportunity #1
Public Relations
Public Relations- Communication process that builds a beneficial relationship between a organization and the public.
Job Opportunity #2
Company: American Association for cancer research.
Job title: Associate director, communications and Public Relations.
Description: Provides communications support and manages public relations plans for campaigns to promote the AACR, manages and assists AACRs media training efforts during meetings and prior to press conferences.
Salary: $45,000
Qualifications: Bachelors degree in Communications and Public Relations, knowledge of science or medicine, excellent editing, writing and communication skills.
Resources
www.monster.com
www.marketingjobs.com
www.indeed.com
Company hiring: Logitech
Job title: Public Relations Specialist
Description: You will be a part of a global team who develop ideas and content and help agencies to drive awareness for Logitech products.
Salary: $32,000 a year
Qualifications: College degree plus 5-10 years of PR and social media experience is needed. Fluency in Spanish is also required.
Company: Orange Lake Resorts, Orlando, FL
Job title: Public Relations Manager
Job Description: The Public Relations manager is responsible for raising awareness and visiblity for the company, brand, and resorts.
Qualifications: Experience serving as a spokesperson, must be willing to travel,good leadership qualities.
Must have 7-10 years in management level role as a communications professional.
Salary: $51,000 a year



Job Opportunity #3
Full transcript