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Steve Jobs: Thinking Differently by Patricia Lakin

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Karen Zhao

on 6 February 2014

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Transcript of Steve Jobs: Thinking Differently by Patricia Lakin

Steve Jobs: Thinking Differently
by Patricia Lakin

Basic Information
Early Life
FULL NAME: Steven Paul Jobs
JOB: Co-founder and CEO of Apple
BIRTH DATE: February 24, 1955
DEATH DATE: October 05, 2011
EDUCATION: Reed College, Homestead High School
PLACE OF BIRTH: San Francisco, California
PLACE OF DEATH: Palo Alto, California
presentation by Karen Evelyn Zhao
period 4 October 22, 2013
Steve Jobs was born in San Francisco, California in February 24,1955. His birth parents, Adulfattah "John" Jandali and Joanne Scheible, were graduated students at the University of Wisconsin. They gave up Steve for their studies. Steve was adopted by Clara and Paul Jobs and named Steven Paul Jobs. Clara Jobs was an accountant. Paul Jobs was a coast guard and machinist. (pg.3-5)
In the mid-1980s, Clara was diagnosed with lung cancer. Steve spent a lot of time with her mother. Clara Jobs died in 1986. Steve found his biological mother, whose name was now Joanne Simpson. They met in Los Angeles, Joanne's current home. He saw her sister, Mona, that is two years younger than he was and lived in New York City. He discovered that his biological father left Joanne and Mona shortly after Mona's birth, and they later divorced. After that, Joanne married George Simpson, and Mona took his last name. However, Joanne and George also divorced. (pg.129-131)
One October day in1989, Steve met Laurene Powell , a tall, young, blond women. He likes her and asked her for a dinner. Laurene Powell and Steve P. Jobs were married on March 18, 1991, at the Ahwahnee Hotel in Yosemite National Park. Family and friends gathered. Steve and Laurene bought a one-story brik house in Palo Alto. Their first child, born in 1991, was a boy, whom they named Reed Paul; their daughter Erin was born three years later; and Eve, four years after that. (pg.132-135)

Erin Sienna Jobs
Steve Jobs and his wife
Business Life
Steve and his family lived in Mountain View, California. As a boy, Steve was inquisitive, energetic, and imaginative. His father was a machinist. He always played with his father in the garage. He was interested about electronics. His father taught him how to fix electronics.
Steve Jobs grew up in a neighborhood of engineers . This shaped his interest in the field as he grew up. At age 13, he met one the most important people in his life: 18-year-old Steve Wozniak, an electronics wiz kid. They were frequent customers of a huge electronics supply store near them.
Steve entered at Monta Loma Elementary school in Mountain View, he was a prankster whose fourth-grade teacher encouraged him to study. Jobs tested so well that administrators wanted to skip him ahead to high school. His parents only agree him to skip one grade. Jobs then attended Cupertino Junior High and Homestead High School in Cupertino, California.
chapter 1-4
In 1972, Jobs enrolled at Reed College in Portland, Oregon. Reed was an expensive college. His parents spent all of the money they had saved in their entire life.Jobs drop out of college after six months. However, that allowed him to drop in on classes he was not supposed to attend. A few months later, Steve returned to California to look for a job. He was hired at a video game company, Atari. He took a trip to India with one of his college friends, in order to 'seek enlightenment'.

Steve Jobs convinced Wozniak to start a company called Apple. Woznia was doing the electronics, and Steve concentrated on the design.The first Apple Computer was born on April 1, 1976. The following months were spent assembling boards of Apple I computers in the Jobs' garage, and selling them to independent computer dealers in the area. Soon, Woz started to work on a brand new computer, Apple II. The Apple II was the first personal computer capable of color graphics.Steve insisted that Apple design both the software and hardware on Apple products. Apple company’s first logo had a picture of Sir Isaac Newton sitting under an apple tree. Then it was the rainbow, striped apple with a bite. The colored stripes represented that the Apple II has colors. In 1997, it was simplified to a single color on the apple.
On January 24 1984, after Apple had run a very memorable TV commercial for the SuperBowl , Steve Jobs introduced Macintosh at the company's annual shareholders meeting. In the early 1980s, Steve visited Xerox PARC. He noticed desktop icons on their computer screens. He improved it a so computers would be more user-friendly.Apple grew and hired a more people to work in the company. In May 1985, Steve Jobs started trying to convince some directors and top executives at Apple that Sculley should go. Apple's Board of Directors fired Jobs from his position with the company instead.
chapter 6-9
Steve Jobs resigned in September 1985. Steve Jobs sold all his Apple shares save one. Steve started a new company called NeXT, a computer platform development company which dealt with higher education and business markets, headquartered in Redwood City, California . Apple dropped its lawsuit a few months later.He decided that the computer's operating system, NeXTSTEP, would be based on UNIX, the most robust system in the world but as easy to use as Macintosh. After two years of very low sales, NeXT launched the cheaper NeXT Station, and expanded its target to businesses, but it didn't work . By 1993, NeXT had to give up its entire hardware business to become a niche software company. Steve Jobs had failed and he was devastated. He started focusing more on his family.In 1996, Apple announced that it would buy NeXT for $427 million.
chapter 9-11
Business at Apple wasn't going well. In September 1997, when Steve returned to Apple, he did a product view. He cut back most of the products. 1998, iMac was invented, it sell so well. People loved how it looks.In 2001, Apple changed how people accessed and listen to music. First came the software, in the form of iTunes. Then came the game-changing hardware: iPod. Sleek and easy to use, only 6.5 ounces . By April 8, 2003, Apple online store offered more than two thousand songs. By 2005, Steve Jobs was already a household name.
NeXT Computer
Pixar and Disney
In early 1986, Steve Jobs bought small group of computer scientists, and incorporated it as Pixar. For the first five years of Pixar, Steve Jobs set a goal for the company to sell high-end computer graphics workstations for institutions.Pixar then became a software company in 1991, Disney signed with Pixar for making a full-feature computer-animated movie. Pixar benefit widely to Disney marketing machine and make a hit with Toy Story.
chapter 10-11
Steve Jobs had a girl friend name Chris-Ann Brennan and had a daughter named Lisa Nicole Brennan-Jobs(born May 17, 1978). Lisa Jobs lived with him for a few years in her teens, and he paid for her to go to Harvard University(page 94)
Lisa Jobs
Apple began working on the first iPhone. The first iPhone was released on June 29, 2007. It has multi-touch glass display. The first iPad was released on April 3, 2010. For the minute it was introduced, software programmer were designing applications, or apps, for this device.There was apps that could actually speak, -and speak in many language.
chapter 10-12
In 2003, Steve was diagnosed with cancer of the pancreas,a gland whose enzymes help in food digestion. He refused surgery until 2004 . He finally agreed to have the operation. On August 24, 2011, Jobs retired as CEO of Apple. Steve died on October 5 2011, at the age of fifty-six. He died because the tumour had metastasised.October 19, 2011, thousands of Steve's family gathered in the atrium just outside the company headquarters in Cupertino.
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