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Strategy Template

Transcript: STRENGTHS Combination of catalog protective products and custom molding capabilities is a differentiator Qualified vendor at most medical device manufacturers Brand recognition in the Design Engineering community Quality system that understands needs of medical customers Library of standard materials with supporting certifications increases customer’s confidence and expedites approval WEAKNESSES Lack of clear direction on types of opportunities to pursue Sales team’ technical sales capabilities Industrial manufacturing company trying to add Medical Capabilities (e.g. automation, cleanliness) organically, competing against specialized, existing Medical Molders Significant gaps in non-protective/functional catalog product offering Lack of Strategic sourcing to support Long quote turnaround on custom opportunities THREATS Updated costing on cannulas shows this is not profitable and we will likely lose all of this revenue ~$500K in addition to $550K already lost Long sales cycle and frequency of product development stalls/cancellations Decline in number of new product introductions due to FDA (recalls and slower 510k/PMA) Low cost off shore sources for functional products Directives to move away from vinyl OPPORTUNITIES Promote Extrusion capabilities to support orthopedic and other packaging Traditional and Specialized materials Focus on Custom, Manufactured Silicone Poor market perception of Qosina due to pricing Show how things would improve Pro Conclusion Con SWOT EXAMPLE Describe the next steps Describe the desired state Get your audience excited Idea 2 Pro Pro Con Con Refer back to the pros and cons Idea 1 How problems can be resolved Pro Describe the idea you think is best Strategy Recommendation What if we do nothing? Medical Segment Dashboard Based on Jim Harvey's speech structures Explain how it will help Con

Growth Strategy

Transcript: Why do customers love WI? We are the first solution to bring all of these features under one roof. Organizes them all. Saves time for coaches. Drives revenue. Accountability for students and teachers. Available anywhere, any time. Increased web presence. Provides tangibility for services. Godfather of D-Plane Adviser to Sean Foley Only Top 100 Instructor and Clubfitter Financials and Customers We bring a complete solution to assisting coaches and academies organize their business while helping them increase their revenues For golfers, we create a user experience that organizes their approach, helping them get better, and get more enjoyment out of the game. Projections $600 Million * 1% = $6 Million In-depth scheduling and booking of lessons that places availability on their websites. Swing analysis that can be conducted on both computers, web browsers, and mobile devices. Statistics tracking for all golfers where data can be inputed in a number of different methods. Practice and workout builders with comprehensive drill and exercise libraries that can help organize players. Online stores where coaches and courses can sell merchandise to their user base. Recent Activity Feeds and social media integration to allow for optimal visibility of usage and marketing. Testing and assessments for golf and fitness that determine clients strengths and weaknesses. We provide custom reporting for each assessment. Recruiting resumes that can assist junior golfers in understanding the process for getting into college. File sharing for easy document uploading between coaches and clients. Email templates and live chat function for easy communication in the network. The best tournament tracking and organization system. Live Session for live online coaching any where in the world. Video and Image processing solutions for the most unique practice tracking. July 1, 2014 Building the Team Revenues - $25,000,000 Profit - $15,000,000 Users - 3,000,000 About Winning Identity January 25, 2015 At the 2015 PGA Merchandise we intend on showing our entire product line that will be entirely scalable and give golfers and coaches the widest variety of golf technology in the world. We're looking to raise money to hire the necessary amount of programmers to help us take the program to the level we know we're capable of being at. Once this show is completed we will attend the Japan and China PGA Merchandise Shows to take the program international. We believe that a strong marketing campaign can help us grow the company to the projections listed earlier. Built Live Session and Schedule Projections Golf is a $26 Billion Industry in USA; $11B in Canada Driving Ranges are an additional $9 Billion Industry Golf Instruction is a $600 Million Industry in America US Golf Revenues will grow at a compound annual growth rate of 3.75% by 2016 Annual Growth Rate is 1.2% Over 29 million golfers in USA; 6 million in Canada Over 30,000 Golf Teaching Professionals in USA alone There are 400,000 core golfers in China. There is a 7.5% annual growth rate with a goal of 20 million golfers by 2020. The PGA Merchandise Show in January was a major success for us helping us grow exponentially. We have grown predominantly through word of mouth and guerrilla marketing techniques such as email marketing and cold calling. We believe with a proper marketing budget we can grow rapidly. Projections Regional Focus Derek Allard Ben Shear, Advisor Revenue Streams Revenues - $6,000,000 Profit - $2,500,000 Users - 300,000 Current Selling Methods Fitness Revenues - $500,000 Profit - $100,000 Users - 12,000 Joe Shuchat, President Social We're working with the IJGT to develop the industry leading golf tournament management software. This is a space with very little competition and the program can be scaled to be relatively cost effective for our direct client with a high amount of royalty fees. This platform will really help grow our live streaming platform and incorporate the growth of multiple products. Features Winning Identity is a private North American golf management solution company using a cloud based system to create a unique communication platform between coaches and golfers. The Initial cloud based solution launched January 2013 To date we have 75 coaches and academies with over 12000 users in Canada, the USA, the UK, and China. 72% of our clients have signed up in the last 6 months resulting from a strong relaunch at the PGA Merchandise Show in January 2014. Our current major constraint is funding and the size of the team. Both of these concerns will be covered through this round of financing. The current round of growth capital will: Build a more robust scalable platform Expansion of the management and sales/support team Realize international potential CEO, Bionik Laboratories Grown several tech based business The Team uSchedule (Cost: $50/mo.+) - Strong scheduling tool for golf coaches that allows one to post availability and have students go to their website to book

Growth Strategy Presentation

Transcript: MB VINTAGE CARS Sanyam Harlalka Growth Strategy About MBVC ABOUT MBVC is a specialized vintage car seller based in Cleveland, Ohio. They have been operating for more than 22 years in this industry by providing exceptional service to their clients in selling them vintage cars of their choice, either directly from their available stock or procuring and customizing according to their needs. They have brands from Mercedes to Rolls-Royce and some classic brands that are rare to find. 1 2 Vision and Mission statement VISION STATEMENT Creating lifetime customers by providing them impeccable service in terms of quality and variety of choices available, suiting the requirement and requisite of them. MISSION STATEMENT We specialize in all American and European classic/sports cars! Whether it’s a wish from long ago or a new desire, a classic luxury automobile, or a vintage sports car, we’ll put you on the road to drive your dream! We buy and pick up from ANY location! We buy classic cars in ANY condition! We take consignments; we’ll love them like our own! Products offered and Value proposition Products Offered The product range of vintage cars includes many famous brands like Rolls-Royce, Bentley, etc., which are available at MBVC’s outlet. Other premium cars like Mercedes Benz, Ferrari, Maserati are also accessible. They also buy these types of vintage cars from car owners at the market price. Value Proposition -24/7 Support and car breakdown emergency helpline. -Warranty for purchase on vintage cars and special discounts on premium cars offered because of our exclusive dealership. -Customer satisfaction is the top most priority GROWTH ACTION PLAN ACTION PLAN Market Expansion will be used by entering into the market of Europe where there is an increasing demand and culture of Vintage Cars. It is comparatively new market for MBVC as they operated only in Ohio region in USA, but their expertise and experience in selling vintage cars would be a great strength to them. MARKET EXPANSION STRATEGY Key growth strategy the market expansion 1. Changing Supply chain method of the market like bringing distributors and giving retail vendor incentives. 2. Bringing in other people to procure customers and giving them some profit cut from it. 3. Using local celebrities and social media influencers to attract customers. 4. Piggyback or strategic partnership 5. Hosting and sponsoring various events. Target market Target Market Operating in Niche market as all the products available are high end cars with premium quality and price. Premium cars like Mercedes to Rolls-Royce and some classic brands that are rare to find is offered to potential customers who can take-care of them and enjoy the luxury of owning them. Age: 35- 60 Occupation: Self-Employed, Entrepreneur, Celebrities Education: Undergraduate or above Annual Income: More than $400,000 Goals of Customer: - Having distinctive collection of cars - Spending capital to decrease taxable income Channel of Marketing: - Personal connection or Word of mouth SWOT analysis Financial Plan Cash Flow analysis 2022: - Beginning capital with $200,000 - Capital purchases of $120,000 - Total Inflow worth of $1,677,33 - Total Outflow of $802,900 - Revenue : $874,430 2023: - Total Inflow worth of $1,764,200 - Total Outflow of $751,000 - Revenue : $1,013,200 - Subsequent increase in investment for marketing and promotions a logistics Income Statement analysis Income Statement Analysis - Increase in COGS by 15% with increase in sales in 2023. - Total expenses decreased from $567,650 to $494,100 - Logistical and delivery costs increased from $35,000 to $90,000 due to increase sale of cars and use of priority freighters. - Decrease in Net income by 18% due to loan repayment taken in 2023 for further expansion of retail outlets.

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