Transcript: Pants and Skirts: $38-$98 Jackets: $58-$240 Shirts and Blouses: $25-$62 Knits and Sweaters: $42-$88 Fabrics Fashion Snoops Fall/ Winter 15: Cozy. Long layers that are made out of plush fabrics. Colors like burgundy and maroon will be very in. Being some of our first time in American Apparel we were impressed by their clothing. One thing to change is the men part of the store Rearrange it around the same way the women part of the store was arranged, and I would order more clothes since they didn’t have a lot. Some of the fabrics used at American Apparel are cotton, polyester, rayon, denim, acrylic, nylon, elastane, and spandex. I believe these fabrics are following the current trends. The store holds a lot of pastels, whites and neons as well. We also found that they use the same printed patterns for different styles of clothing. For example their skirts had the same print as their shirts and pants This season's color: White 60s Themed Store 142 5th Ave., New York, NY The way products are displayed on the selling store. Things We Liked They have clothes folded in both way of the store. They also have clothes hanging on both ways. The men side of the store was in the back but they didn’t have as much clothes for men as they did for women . The visual displays help to promote the merchandise because the way they arranged them anyone who is passing from the outside would be interested in going inside and see more. Target Consumer: Casual, aged 20 -30 Price Ranges Fashion Forecast American Apparel Trend Spotting in the Flatiron District Layers
Transcript: Why you should choose this major too! Fashion Merchandising Major Western Michigan University Presented By: Arshae Julian Extremely fun : This majors guides you into some of the most amazingly fun careers. Rewarding: The compensations for some of these careers would blow your mind. Ex: Depending on experience fashion stylist can make anywhere from 37k-110k or more a year. Fulfilling: Knowing that you helped someone look and feel good is rewarding itself. What is Fashion Merchandising? I chose this major because it is something that I love to do. All through college I searched to discover what I wanted to do for the rest of my life and it wasn't until I started looking at unconventional careers that i found what I truly wanted to do. Fashion is something that I am a master in, all my life people have came to me for fashion advice and styling tips but I never knew I could turn all of that into a career. Recently I declared my major in Fashion Merchandising and my goal is to become a Fashion Stylist after college. I absolutely love helping people find clothes to wear to different events and with fashion styling I am able to do exactly that while getting paid at the same time. I know the road to achieving my goal won't be easy but I can guarantee it will be worth it. My own actual styles. Fashion Merchandising is a very exciting and rewarding major, it is one that allows you to have fun while handling business at the same time. Fashion merchandising allows you to work on the business end of the fashion field versus working in design. This major is one that is very versatile and gives you a range of careers to chose from such as; retail manager, buyer, stylist, visual merchandiser and the list goes on. Why i chose my major tHANKS fOR wATCHING! aLWAYS REMEMBER "fASHION FADES BUT STYLE IS ETERNAL" -yVES SAINT LAURENT A look into Fashion MERCHANDISING
Transcript: Final Design 2nd Idea - Brave New World Novel 3rd idea - Giants destroying William Street Hannah Cummuskey Samantha Spini Annie Wheale Blanche McKie Selfridges & Harvey Nichols Development Brave new world on William Street, Northbridge offers a wide range of beautifully quirky clothes for the fashion conscious. Having been assigned Brave New World for a visual merchandising display, we knew that our display would have to fit in with the culturally diverse and enriched sourroundings. Stocking brands such as Cameo, NUEW, Arabella Ramsay, and providing high quality clothing for both young men and women, limited stock ensures uniqueness of both the clothes and shopping experience. more elaborate with strong concepts/ themes final choices Anthropologie Making the Props Inspiration Using everyday objects in ususual ways 1st idea - Halloween/Spiderweb Brave New World Brave New World Choosing the clothing Testing/development some options from our first visit Final Window Display
Transcript: Educational requirements: - Merchandisers have to work through meetings in offices - Production in the factory and go through substantial traveling while analyzing fashion trends - Go to trade shows and fashion shows - Traveling Desirable Qualities/Skills Madison Technical College Fox Valley Technical College Miami International University of Art & Design Preparatory Courses - Fashion merchandising manager - Open a new business or a business of your own Salary Fashion merchandising processes in the fashion business ranging from producing, product development, promoting and buying and selling fashion items such as clothing, accessories, cosmetics and shoes. Recommended Schools: Advancements http://www.oneonta.edu/academics/huec/Major%20Fashion%20Merchandising.asp - Requires at least a two-year degree (associate) in fashion merchandising - Bachelor’s degree in marketing, apparel production, or fashion design is normally required - Economics - Accounting - Introduction into Business - Business computer application - Art Responsibilities Special license - Job responsibilities varied depending on the fashion business - Required for creativity and flair fashion - Contribute inputs and opinions on market trends and latest fashion directions - Coordinate with designer, sales associates, and manufacturers Credentials Bibliography Visual Merchandiser: $47,441 Merchandise Buyer: $83,674 Merchandise Buyer Assistant: $46,722 Buyer : $45,453 Senior Merchandise Planner: $92,322 Fashion Merchandising https://www.google.com/ I chose this career because merchandising fashion can take you anywhere in the fashion industry and I think that's really great for bigger or better opportunities that I might look forward to in the future. Why did you choose this career? Excellent ability to communicate with clients & professional presentation skills Ability to handle fast-paced, deadline-drive work environment that involve frequent travel Computer savvy with experience in Microsoft Office products, including Excel and Access Strategic thinking, ability to stay on top of trends/forecast Creativity & flexibility - Associate of Science Degree after two years - Bachelor of Science in Management Degree with a Concentration in Fashion Merchandising after four years Working Environment http://www.fisher.edu/academics/bachelor-degrees/management/fashion-merchandising-concentration
Transcript: The history of morernized fashion dates all the way to the 1920's when events such as the passing of the 19th amendment and the affects of WWI changed the statues of women. They were no longer confined to the steriotypicl roles of cooking, cleaning, and taking care of the kids. For the first time the were simply enjoying life. To pioneers of fashion the help create this channge are Coco Chanel and Chritian Dior Couture- This Fahion consist of Christian Dior and Coco Chanel Ready To Wear- This Fashion consist of Tommy Hilfiger, Ralph Lauren and Calvin Klien Mass Production- Forever 21, H&M The main difference between the three categories the price.... Couture being the most expensive The pay of a fashion merchndiser vary's greatly depending on where you live and the level of experience you have. Straight out of college most tend to start out as a assistant manager a local department store making on average 30k a year. After you gain experience you can work as a buyer and earn on average 80k a year. kinda like the judges on the new show FASHION STAR Thank you for your attention! HISTORY 3 FASHION RETAIL CATEGORIES Salaries FASHION MERCHANDISNG
Transcript: Training www.theartcareerproject.com/faashion-merchandising-wherefashion-meets-business/248/ Average Annual Salary Fashion Merchandising WORK CITED Fashion Merchandising deals with the business aspect of fashion. A fashion merchandiser stays ahead of trends and works with buyers to supply businesses and keep customers satisfied and fashionable. Education Requirements First hand experience in retail Bailey Barnett Job Description Can be anywhere from $40,384 to $124,728 Bachelors or Associates degree in fashion merchandising.
Transcript: Disadvantages: what are the advantages and disadvantages of fashion merchandising ? to create a store experience that is appealing to customers it helps put the designers vision into reality they choose the price for the product market to target potential customers 3d visual merchandising software: • price forecasting • sale mark-ups and markdowns Stage 3 - Production Stage Advantages: • used to create virtual stores Merchandisers give buyers samples for their opinion and advice. When the samples are approved the cost of selling the product is discussed in detail. • used to create 2d drawings of fashion products Fashion merchandising is the promotion of apparel sales that are put in place. to meet the needs of potential customers it involves developing campaigns, displays and advertisements, directing manufacturing and marketing as well as creating sales strategies for the fashion industry Fashion Merchandising What is it? materials are selected quality check is carried out for proper materials . product is made inspections are carried out to make sure expectations are met Adobe illustrator : Stages of Production they have to work their way up they ladder long hours Salary What is the purpose? a lot of perks merchandisers have a broad knowledge of fashion they have a lot of different job opportunities in the fashion industry they get to travel to a lot of different places Stage 1 - production development Technology/Software Microsoft excel : Stage 2 - sampling stage the merchandiser, the designer and the buyer meet to discuss their plans they work together to develop a product that would do good on the market they set specifications for products during the sample stage. price forecasting fashion forecasting.
Transcript: For entry level jobs, to gain experience, salary will be about $24,000. With 3 to 5 years of experience is between $32,000 to 52,000. Benefits vary on company or store, as of now I can't find anything. Work hours are long; it is estimated 40 hours a week. Ever since I was little I wanted to be in the fashion business; anything that had to do with clothes, shoes, or accessories I was into. Now I'm in a business career pathway and I enjoy it. I really didn't want to be stuck in merchandising for companies who sell construction materials or anything like that. I did some research and I figured out that I could mix fashion and business. This will be more exciting since I'm dealing with items I know about. Travel, Uniform, Dress Required Forecasting Ability- Knowledge of past trends and being aware of current industry developments. Analytical Ability- Being able to analyze a set of complex issues and standing behind your choice. Communication Ability- Exercising powers of communication because there will be a lot of negotiating. Mathematical Ability- This will be used for mainly staying in budget and keeping count of merchandise. Creativity Ability- This is a basic skill needed for this job. When displaying merchandise you have to pick out the best clothes that go together and are attention-seeking. Travel might include: fashion shows, other stores, or other companies. Uniform would have to be fashionable business casual or formal. Kathy Ayala Why do you want to pursue this career? Education Needed Job Outlook Employment is supposed to increase 9% in the next decade since more companies are requiring more purchased goods and large companies are expanding their purchasing departments. The best will be picked based on their strong knowledge of business, fashion industry, and consumer market. Being a fashion merchandiser has a lot of responsibilities. It deals with the creative and financial side of the job. It usually starts with administration and visual merchandising. As more experience is gained you could go into customer knowledge, buying, and financial accountability. Daily Tasks at Work Definition of the Job Advancement Opportunities Advantages: There are different projects; never are they similar. The work is fast paced and fun. The pay can be incredible when you're a great fashion employee. You are always able to be creative. Disadvantages: Work hours can be long. There is a lot of stress and you have to deal with a lot of critisim. In this job, you have to prove you are worthy of being promoted with hard work and reputation. Sources Advantages/Disadvantages Fashion Merchandiser Skills Needed http://www.ehow.com/about_5333730_role-fashion-merchandiser.html http://www.allartschools.com/art-careers/fashion-design/fashion-merchandising-job http://www.oneonta.edu/academics/huec/Major%20Fashion%20Merchandising.asp\ http://www.fashion-school-finder.com/pros-and-cons-of-fashion-careers.htm http://work.chron.com/pay-scale-starting-salary-fashion-merchandising-manager-23328.html Salary, Benefits, Work Hours Tasks vary depending in the actual job I take since this career can help get different jobs. The tasks will also depend on where I live. One task is simply giving inputs and opinions of the market trends and latest fashion directions. They are in touch with market demands and fashion trends. A task for higher positions would be going to fashion shows to see new trends. A task for entry level jobs would be store decoration and merchandise displays that align with the store's branding and image. Colleges offer associate's or bachelor's degrees in Fashion Merchandising. A bachelor's degree would be better to have if you want to excel in the job and get promotions. Subjects that are offered for this program include: fashion marketing retail marketing promotion fashion buying retail management textile design production history of textile economics of the fashion industry With this career, job advancement opportunities are endless. All advancements are based on experience and achievement. My goal is to get to senior merchandise buyer which has about 7-8 years of experience on merchandising fashion and make close to $96,000.
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