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Untitled Prezi

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by

NoiNoi Siaw Hong

on 23 April 2014

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Transcript of Untitled Prezi

Price sensitive

P
Franchisor Act 1998
Food Legislation
E
S
Threats of New Entrants
Threat of Substitutes
Barriers to Entry
Health consciousness
Intensity of Rivalry
Competitor
Changes in dining pattern
Buying behaviors
Brand Conscious
PRICE SENSITIVE
immediate
invisible
IMPENDING
Foreign Exchange
P. E.
S. T.
PORTER'S 5 FORCES
COMPETITOR ANALYSIS
OUTLINE
Substitute
Inflation Rate
Consumer Confidence
T
Ethnic Groups & Religions
Switching Cost
DIFFERENTIATION
Switching Cost
Switching Costs
Government's Policy
Brand Loyalty
Differentiation
Full transcript