Loading presentation...

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

Make your likes visible on Facebook?

Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.

No, thanks

Managing Social Media: The Good, the Bad, and the Ugly

Wondering how your social media presence affects your future job search? This Prezi gives you tips for how to use social media to effectively build your online presence, develop your real-life network, and search for jobs all while avoiding pitfalls.

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Managing Social Media: The Good, the Bad, and the Ugly

Do not post photos that you wouldn’t want your Grandma to see. Furthermore, make sure you are aware of all of the photos you are tagged in and make sure they pass the same Grandma test. This goes for Facebook, Instagram, Pinterest, etc.
Ugly
Managing Your Social Media:
Recruiters and employers are using social networks to screen job candidates. Companies DO judge applicants based on their social media profiles!
The Good, The Bad, and The Ugly
Good
“As the world becomes increasingly connected through social media, employees are interacting more with co-workers, supervisors, and other professional contacts on online social networks. Some of these online networks, such as Facebook or Twitter, are social spaces where interactions can be personal as well as professional. This results in a potential collision of worlds that can open up opportunities as well as create challenges for employees”

Watch Out! Twitter Affects How You Are Perceived By Colleagues!
http://www.mediabistro.com/alltwitter/twitter-colleagues_b37435
Helpful Articles
Social Media And Work: Is It Ever OK To Complain Online?
www.npr.org/2013/02/19/172412893/social-media-and-work-is-it-ever-ok-to-complain-online
How to request LinkedIn recommendations
http://t.co/iM8VYsWQ0E
Friend or Foe? The Promise and Pitfalls of Using Social
Networking Sites for HR Decisions
https://docs.google.com/file/d/0Bzjq4VVfw3TlRk55U0tHU2lSLWc/edit?usp=sharing
An Analysis Of The Differences Between Student Age And Social Networking Utilization Within A School Of Business
https://docs.google.com/file/d/0Bzjq4VVfw3TlOGpvSHV1WC16YW8/edit?usp=sharing
‘Off your Face(book)’: Alcohol in online social identity construction and its relation to problem drinking in university students
https://docs.google.com/file/d/0Bzjq4VVfw3TlWnZIcDFYTlAyVnc/edit?usp=sharing
Social Media, Employee Privacy and Concerted Activity: Brave New World or Big Brother?
https://docs.google.com/file/d/0Bzjq4VVfw3TlNDBTOHlPdUNYcGc/edit?usp=sharing
How To Find a Job, Build a Personal Brand and Protect Your Online Reputation
http://blog.jimstroud.com/2013/03/25/how-to-find-a-job-build-a-personal-brand-and-protect-your-online-reputation/
8 steps to clean up your online reputation
http://www.ragan.com/Main/Articles/46613.aspx
Examining Students’ Intended Image on Facebook:
“What Were They Thinking?!”
http://www.uwlax.edu/faculty/brooks/bus230/handouts/facebook%20article.pdf
I miss church but Idk about going to church with the white ppl out here , who ever been to white ppl church ?
The Social Media Dos and Don'ts for Students
http://www.edsocialmedia.com/2013/03/the-social-media-dos-and-donts-for-students-applying-to-college/
Researchers identified four approaches that social media participants can take:
Audience
. Keeping professional and personal networks separate. For example, using Facebook for personal contacts and LinkedIn for professional contacts
Content
. Having both professional and personal contacts on one platform, but managing the content you post to improve your image in the eyes of both personal and professional contacts. Controlling who can tag you in photos and monitoring the comments other make on your profile on Facebook is very important. On Twitter it means
REALLY
paying attention to what you tweet!
Hybrid
. Doing both audience and content by separating professional and personal audiences (by using
lists
on Facebook), and managing the content to try and look good in the eyes of colleagues and personal friends. You could try to do this with
#hashtags
on Twitter. The best choice is to have two separate accounts on Twitter – one personal, one professional.
Open.
Airing your views and feelings, whether they are positive or negative, and letting everyone comment on your posts. No filtering of content, and no boundary management. This is probably what most people do and it’s the most dangerous.

Watch Out! Twitter Affects How You Are Perceived By Colleagues!
http://www.mediabistro.com/alltwitter/twitter-colleagues_b37435
Do's
Content
and
hybrid
approaches are the most likely to increase respectability and likeability in the workplace. This requires constant monitoring.
Don'ts
Best Practices:
1. Investigate Yourself
Take inventory of what can be found online about you. Google yourself and see what comes back.
Peruse your Facebook profile and mark items as private, or untag yourself in pictures you don't want to be seen in.
Remove others' ability to tag you in photos.
Sign up for Google Alerts so you know when something new has been posted about you online.
http://mashable.com/2012/05/31/advice-for-new-grads/
Parents and Grads: Here's the Social Media Conversation You Need to Have
2. Create Positive Profiles
Allow “everyone” to view your Work and Education, About You, and your contact info. This makes it easier for people to find you if they are looking on Facebook.
Find, visit, and “like” Facebook fan pages for any company that interests you.
Use Facebook updates to show what you know. You likely don’t have a whole lot of work experience, but research your field online and share links to articles in your status updates. Start sharing ideas. Your contacts will begin to think of you as a go-to resource on that topic, and will think of you if they learn about jobs.
Parents and Grads: Here's the Social Media Conversation You Need to Have
http://mashable.com/2012/05/31/advice-for-new-grads/
http://www.edsocialmedia.com/2013/03/the-social-media-dos-and-donts-for-students-applying-to-college/
Being negative will not impress anyone. For example, be mindful of your tweets. “History test=total fail. I hate Mr. Smith!” That tweet will not win you points with Mr. Smith, or other readers.
Don’t wear your heart on your sleeve. Facebook status update: “My biggest dream is to attend (insert specific college here), but I won’t be able to unless I get a FULL scholarship. I totally deserve this and I will just die if this doesn’t happen!” You probably wouldn’t run up and down the halls of your high school broadcasting this, so don’t do it online.
Tips
http://www.edsocialmedia.com/2013/03/the-social-media-dos-and-donts-for-students-applying-to-college/
“So happy the blood drive was a huge success. What a great feeling to give blood!”
It is perfectly acceptable to post photos of yourself online, just make sure that they are showing
your best possible self
that should reflect your personality and how you want to be perceived.
on what to post
Use social media to post about positive experiences.
Google Alerts
Email addresses should be appropriate!
Neutral
Bad
Have Google Alerts notify you anytime your name appears anywhere on the Internet!
Note:
This works especially well with less common names.
Simplify your addresses to your first and last name for professional contacts.
Using social media in the right ways can help you attract recruiters and land the job you have always wanted.
Be in contact with prospective employers that connect via social media.
Bad social media etiquette can hurt your "real world" reputation.
This includes:
Neglecting privacy settings
Tags in inappropriate photos
Lack of inhibition while posting
Ask good questions on their page
Be active on their page
Network within your field
http://online.wsj.com/article/SB117856222924394753.html
Company Pages
These should be visited often. Try to be active in conversations for recognition.
Remember:
Real SSU Students
There are several benefits of being on a social media platform such as LinkedIn.
1. Getting Job Email Alerts
2. Connecting with Professionals
3. Conducting Company Research
4. Getting Recommendations
5. Letting Companies Find You
6. Connecting with Other Students
7. Landing International Jobs
7 Ways College Students Can Benefit from LinkedIn
http://theundercoverrecruiter.com/7-ways-college-students-can-benefit-linkedin/
jane.smith@gmail.com
not
iluvbieber@gmail.com
"... 90% of executive recruiters say they conduct online research of potential candidates, according to ExecuNet. Up to 70% of employers who have used LinkedIn say they’ve chosen not to hire a person based on what they’ve found out about them online.
How An Online Reputation Can Hurt Your Job Hunt
http://www.forbes.com/sites/deborahljacobs/2013/05/17/how-an-online-reputation-can-hurt-your-job-hunt/?utm_campaign=techtwittersf&utm_source=feedly
Example
Once you have created your professional profile on LinkedIn, you can set email alerts to receive notifications of recommended jobs.
You’ll be surprised to find out the large number of professionals who choose to connect here. You can even import your email list to find out who among your friends is present on LinkedIn.
By visiting company, pages, you can conduct a research on the whereabouts of the company, the hiring process and what people have to say about that organization.
LinkedIn also offers a feature through which you can get other people to recommend you. College students too can try to get as many recommendations as possible to increase their employability.
If you have created a good and detailed professional profile, chances are you will attract employer’s attention. And it would really be nice to be invited by companies for your job position you always wanted to occupy.
Find out how other college graduates found a job or got hired by an employer.
If you are interested in landing jobs overseas, you can get a lot of benefits by networking on this social media website. You can connect with all the major international employers and find jobs in foreign countries.
http://www.edsocialmedia.com/2013/03/the-social-media-dos-and-donts-for-students-applying-to-college/

Do yourself a favor and search phrases like these to find jobs on Twitter:
"Send me your resume"
Finding a job on LinkedIn
http://www.linkedin.com/
LinkedIn is easy for recruiters and expedites the application process for you!
http://urbanstrategies.theresumator.com/apply/hYfF03/Program-Coordinator.html
It has become increasingly easy to make connections and form large networks of people with the help of social media platforms. However, it has also made it more difficult to keep networks of people separate.
Building a social media profile is necessary for a decent standing with faculty, peers, recruiters, and hiring managers who you want to hire you in your future career.
Good
A social media presence can disqualify you from jobs that you did not even know about.
Bad
An online footprint follows you and can thoroughly ruin your chances of ever getting hired.
Ugly
This Prezi explains proper, and improper, social media use for students.
LinkedIn is the perfect way to stay in touch with all those fascinating guest speakers who come to your class. They might offer you an internship or a job later on!
"What things should I say to make sure I never get hired?"
"Now hiring"
"Now recruiting"
things ensure your social media presence is the best it can be when recruiters are looking!
Have good conversations
Retweet flattering content
Neutral
I love helping people in my community and puppies make me smile. Please hire me to work at your animal shelter.
I like your style, kid!
There are many other phrases that signal when an employer is hiring. These are just a few. Learn some more to maximize your job hunt!
Their identities are withheld to as to not embarrass them even further. This is what we found. What are your bosses able to see?
Finns dmoke this blunt then cooking Fried Louisiana hot links , eggs , cheese grits and potatoes for breakfast
currently giving no fucks being on tumblr during computer science lecture. #theboysbehindmearejudgingme
I'm so lost in econ. I am just going to play candy crush.
Drinking and Driving >>> Flip Cup. #gamesongamesongames
Last night tho.. Cant believe I got written up. If I get kicked off campus my life is over! Haha
I got 99 problems and they all bitches
Full transcript