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elements of design

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Camille Guyton

on 4 September 2013

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Transcript of elements of design

Elements for Success
The elements of design include:
Line outlines form and conveys a sense of movement or direction.

Lines can be used to convey a sense of strength, serenity, gracefulness, or action.

All lines are either straight or curved and are placed in a direction, vertical, horizontal, or diagonal.

Vertical lines can convey strength and stability
(pinstriped suit)

A horizontal line may suggest rest.

Diagonal or zigzag lines evoke excitement and movement.

Curved lines have a graceful and delicate effect.

An object’s texture is the appearance or feel of its surface.

Most times you can tell the texture of the object before you touch it; however some textures can fool the eye.

Wall paper can be made to look rough but have a smooth feel to it.

Color Compontents
Value - light or darkness of a color
Tint - lighter than normal value
Shade - darker than normal value
Tone - duller than normal value
James Victore
How to Avoid Work
Advice about loving work and killing our inner creative critics...

"Doing great work involves risk, chance and above all else freedom. Working for a sense of safety will yield safe work, and safe work is boring."
Warm Colors
Warm colors:
Red and orange conveys the most warmth.

Warm colors are suitable for areas of high activity such as kitchens and family rooms

Colors can influence your mood and create illusions.

The color wheel identifies relationships between colors.

A color can be described in terms of its hue, intensity, and value.

Various types of color schemes can be created by using the color wheel.

To design an effective color scheme, first consider the uses and characteristics of the room.
WOD: Clairvoyant: exceptionally insightful, able to foresee the future

What factors contribute to great design. (list 8 factors)
Space is the 3 dimensional expanse that a designer is working with. Different sized spaces convey a range of feelings.

Large, open spaces give people a feeling of freedom and luxury.

Too much open space can make people feel lonely and uncomfortable.

Rooms with high ceilings or too few furnishings can have this effect as well.

Empty parts of room may look larger than smaller areas containing furniture.

Crowded spaces with too much furniture may make you feel confined.

Elements of Design
The Elements of Design

The guidelines used to create pleasing designs are called the elements and principles of design.


Color is the most significant element of design.

-create or change a mood
-warm rooms feel cool & cool rooms feel warm
Form describes the shape and structure of solid objects.
Form may be 2 or 3 dimensional.

Large heavy objects such as pianos or sofas give a feeling of stability.
Their massive appearance adds a solid feeling to the room.

Designers are usually more concerned with apparent weight rather than actual weight.
Color Activity
Using the what we discussed today, apply your knowledge to find a paint color that you think would match the fabric you were given.

What room?
What is your fabric on?
Why did you choose the color you did?
Label your paint chip with the color that describe the following terms:
Cool Colors


Popular in bedrooms, bathrooms and home offices because of their relaxing effect.

Shoebox Room Design Project
Design a room using a shoebox.

- Consider the size of your box before choosing a color, wall paper design or border.
Illusions with Color
Warm colored objects appear closer than cool colored ones.

You can visually enlarge a room by painting the walls a cool color.

High ceilings painted dark colors appear lower and a light color will allow a ceiling to seem higher.

Bold, bright colors make objects stand out.

Color Wheel
Widely used color schemes are based on ordered relationships of the color wheel.
Color Schemes
Analogous - colors that are next to each other

Triadic - three hues equal distance apart on the color wheel

Monochromatic - tints & shades of one color

Complementary - two colors directly opposite

Double-complementary - four colors equal distance apart

Split-complementary - combines one color with the two colors on each side of its complement
How could you change the mood of your bedroom?
Why would a designer take the color on adjacent room into account?
Explain how color can be used to create moods and illusions.

Identify the characteristics of different types of color schemes.

Describe factors to consider when planning a color scheme.

connect the lines on the color wheel according to what vocabulary it describes
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