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Strategy and Innovation

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by

Hui Ying Chow

on 18 September 2013

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Transcript of Strategy and Innovation

Strategy and Innovation

Purpose
- To challenge creative thinking

- Attempt solving society issue that has been neglected

- Test if Music =
Distraction
or
Concentration
?

- Will movement improve thinking process?

Research
Research
-Creative movement celebrates spontaneity, originality and individuality through structured movement opportunities (Joyce, 1994).


- Movement helps encourage innovation and individual experiences


-Body awareness = increase of focus, increase concentration skills.


-
CAN MOVEMENT REALLY INCREASE INNOVATION ??
Process
- Divided in 4 groups

- Ask to Brainstorm

- Standing (movement)

- Different genres of music played

- Present/Discuss ideas

- Groups picked best idea they each generated

Results
- Coffee cups lid (tear out section) as coupons in exchange for Food, Shelter, Shower, Clothes, Help ( Mental/Physical) etc...

-
WHY
? = “Australia has a $30 million dollar take-a-way coffee cup market, which is about
395 MILLION
cups a year” (Dugaid, 2006)

- Make use of large coffee consumption for a better cause

- Recycle PLUS add purpose to plain old coffee cup!

- Work with existing system to improve/increase facilities
Getting the homeless off the streets:
How will innovation help create an intervention?

RECAP of ACTIVITY
Final Solution
Constant Change of Music
Activity Done Standing
Observation
Class Findings
Initial Stage ------>
Distraction
Second Stage ------>
Ignore
Final Stage ----->
Enhance
- Many focus on NEED vs. WANT




-WHY are they on the streets
- Most came up with Coupon/ Token system
- Revolved around general
well-being
of the Homeless
- Incorporating business (restaurants/cafes)

????
Innovation!
BRAINSTORMING!
- Potential increase in homeless digging up bins in search for tokens.


- Lack of cafe participation


- Insufficient funds to build/improve facilities
*plus all possible underlining problems*
CONCLUDE
- Music affects individuals in different ways ( +/-)

- Activity did prove that lots of ideas generated

- Though some were distracted at the start but picked up pace

- up beat music seems to have a rather + impact as observed


FINALLY! WE CAN TOTALLY HELP THE HOMELESS!
Overview
Bibliography
- Dugaid J 2006, Coffee By Numbers, Sydney Morning Herald, 18 July, www.smh.com.au/news/good-living/coffee-by-numbers/2006/07/17/1152988
- Johnson, D, 2004, 'Music listening and critical thinking', International Journal of the Humanity, vol 2, no 2, p 1162-1169
-Joyce, M, 1994, First steps in teaching creative dance to children, Mayfield Publishing Company, Mountain View, CA.- Roy Morgan 2011, Fresh changes in coffee preferences, Roy Morgan Research, viewed 30th August 2013, < http://www.roymorganonlinestore.com/News/Fresh-Changes-in-Coffee-Preference.aspx>
-Kaplan S.,2013 "6 ways to create a innovation culture", Fast Codesign, viewed 16 September 2013.http://www.fastcodesign.com/1672718/6-ways-to-create-a-culture-of-innovation
-Lesiuk, T, 2005, The effect of music listening on work performance, Psycology of Music, Vol 33, No 2, Sage Pup, pp 173-190
-Lobo, Y, Winsler, A, 2006, 'The Effects of a Creative Dance and Movement Program on the Social Competence of Head Start Preschoolers', George Mason University, vol 15, no 3, p 502-518
-Nonaka I.,1991,"Knowledge creating company", Harvard Business Review, Nov/Dec, pp. 96-104, viewed 16 september 2013.http://www3.uma.pt/filipejmsousa/ge/Nonaka,%201991.pdf
-Padnani A., 2012, "The Power of Music, Tapped in a Cubicle", The New York Times, 11 August, http://www.nytimes.com/2012/08/12/jobs/how-music-can-improve-worker-productivity-workstation.html?_r=0

HENCE... The constant change of
background music during
activity!
"melodious sounds help
encourage the release of dopamine in the reward area of the brain..."
(Padnani, 2012)
"Music listening may
provide an opportunity
for developers
to align themselves
with
their
optimum creativity
" (Lesuik, 2005)
"Music listening...
increase perceptions and response"
( Johnson, 2004)
How can workplace adapt I ?
- Monthly meeting ----> Brainstorming new ideas/ ways to solve current problems


- "Step in then step back"

"Give just enough structure and support to help people navigate uncertainty and tap into the creative process without stifling it." (Kaplan,2013)

- Create a "System"---> Create a system that
ALIGNS
with goals and value of company
"
make it easy and rewarding for the people whose roles and dynamics influence the innovation culture...." ( Kaplan, 2013

How can workplace adapt II ?
- Encourage Group communication and idea sharing
- Create a "
Inn
ova
t
ion
Corner" a.k.a

Inspiration Room
Encourage people to debate and share idea in a

Fun

and

Relaxed

Environment! (Kerr,2013)
-" Managers to challenge employee what they take for granted" (Nonaka,2000)
Think outside the box!
Redundancy helps encourage frequent dialogue and communication. Spread new explicit knowledge!
- Enhance creativity with divers tools for inspiration ( Eg. Music)
How can work place adapt III?
- Create a "
Inn
ova
t
ion
Corner" a.k.a

Inspiration Room
Encourage people to debate and share idea in a

Fun

and

Relaxed

Environment! (Kerr,2013) -------> Pixar, Redbull, Google
PIXAR OFFICE
REDBULL"S OFFICE
Google's 7 person conference bike
- Team goes cycling while having meeting
- Currently 250 in used in 16 countries (Zimmerman, 2012)
Fun casual setting to encourage innovation
Fun casual setting to encourage innovation
Fun casual setting to encourage innovation
Full transcript