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History of films

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by

Nilo Sakha

on 6 May 2015

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Transcript of History of films

Industry Structure
Big players

Pricing
Annual ticket sales
Distribution
All Channels
Promotion
Local VS National
Trends
Streaming
History of films
Product
Demand
Understanding consumer demand
Paramount Pictures
Metro-Goldwin-Mayer (MGM)
Century Fox
Warner Brothers
Radio Keith Orpheum
3 Small players
Universal Pictures
Columbia Pictures
United Artists
Independent Production
Republic Pictures
Monogram Pictures
Tie-ins
Research methods
Focus Groups
Internet
Interview
Surveys
Markets
Niche markets
Branding
Legal issues
On demand TV
Special apperances by Athletes
Mix of cultures
Biggest budgets
Revenue
Customers (moviegoers)
Cable TV (On demand/ pay-per-view)
DVD (film on compact disk)
music in movies & location
Brand extensions
Franchises
Co-branding
Primary market
Secondary market
Trailers
Role of artist
By: Gregory Philion, Nilofour Sakha, Elizabeth Vasquez & Kwaku Agyemang
Full transcript