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Cultural Metaphor

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Miy Mus

on 12 November 2014

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Transcript of Cultural Metaphor

The Netherlands: The Dutch long flower fields
Multicultural Netherlands
Cultural Metaphors
Group 3
Bampali Ioanna
Chatzidakis Fotis
Favalli Martina
Petrikova Julija
Pollakis Fragkiskos
The Netherlands: The Dutch long flower fields
Russia: The Russian Matrjoshka
According to Gannon, cultural metaphors are to describe, compare, and analyze national cultures worldwide.
Culture Metaphors provide an in depth analysis of “what makes us different and unique.”
Project Countries
The Dutch flower fields, famous for their long colorful shapes
The fields are doing their “coming out” just before spring
It’s a multicultural land for sure and people all over the world with so many different nationalities coexist
Different flowers share the same soil. Some distance might separate them sometimes but they keep sharing the same soil
Being organized is essential
Everything must have an order that has to be followed. “Misbehavior” most of the times leads to fines
The color order that is chosen for the flowers it is not by luck. For instance, the red line will not be next to white but next to purple and the blue ones will be only next to the green.
Dutch people love art
The people of this country have a great taste in art.
Even Vincent van Gogh, who used to draw flowers, was Dutch
When looking from above these Fields, they look like an expensive painting, a masterpiece. Either just one of them or as a whole the image that is created can be really unique
Dutch people care for the environment
Recycling has always been one strong characteristic for the people of Holland

The Dutch fields are like a big engine, which produce oxygen. There is nothing better for humanity and nature
Fests and celebrations leads to an obsession
Due to the reason that they don’t really have many celebrations in their culture and considering the bad weather, they don’t hesitate to go out and celebrate for any potential occasion
The fields are colorful and they combine emotions in the same way fireworks can create to you
Their “highness”
It has been proven that Dutch people are the tallest people in the world
Dutch fields follow the same concept and they seem to have a great length from above
The uniqueness of the illegal
As another black sheep, Amsterdam has the red light district, which is not acceptable by all Dutch
Russia: The Russian Matrjoshka (Матрёшка) (also known as Babushka worldwide)
Matrjoshkas are used metaphorically, as a design paradigm, known as the "matrjoshka principle" or "nested doll principle"
Multicultural country while still united
People from many different countries live in Russia
This is reflected by the colors plurality and many figures/objects in one
Cold people and difficult to approach
In other words they are strong like the wood of matrjoshka
Someone has to try hard to get to know them, the same way that someone has to make an effort to open a doll
Family and its values are highly respected
Characteristic collectivism of Russians has also an impact on the family values
This is the straight reflection of matrjoshka’s symbol – big, strong (made of wood) family
Worship of history and traditions
It is something that Russians really worship and pass through generations
The last and the smallest doll can’t be opened, which represents the way Russians worship and protect their history and traditions
Strong hierarchical class division and high level of power distance
There is a big gap in the society’s classes as well as in the hierarchy of business entities
This is shown by there proportional decrease of matrjoshka’s shape
Disobedience of laws
This leads to a high bureaucracy level.
This can be connected to the non-flexible material of matrjoshka
Hardworking people
Russian people are ready to work over hours putting a lot of effort to achieve a task
To produce matrjoshka it takes a lot of time as it has many production phases and a master has to put lots of effort
Colorful traditional architecture
Everyone knows the icon of Moscow – the Red Square and its crazy-colorful and in a way “playful” domes
The same happens with the colorful Matrjoshka doll and its surprising and unusual character
Thank you for your attention!
Any questions?
In the same way the black tulip is very unique and attracts the eyes of tourists
Full transcript