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The Tourism Life of Blackpool

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Brandon How

on 29 May 2013

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Transcript of The Tourism Life of Blackpool

By Brandon How The Tourism Life of Blackpool Exploration Involovement Development Consolidation Stagnation Decline or Rejuvenation A small number of visitors are attracted to an area for a specific feature Seeing an oppurtunity, locals capatalise on the tourism potential and provide services like accommodation, food, transport and guides. Large companies start to build accommodation and leisure complexes increasing visitors and local job opportunities. Tourism has become a major part of the local economy and the number of visitors is steady securing local jobs. However, hotels and facilities start becoming less attractive. The resort becomes unfashionable starting the decline of tourists. Businesses start to change management but often fail. Decline: Visitors prefer other destinations whilst day trippers and weekenders start to become the main source of tourism. Rejuvenation: Attempts are made to introduce new features and attractions to the area to modernise the area and attract new visitors The Butler Tourist Resort life-cycle model Those 7 stages previously mentioned make up the Butler Tourist model which tracks the popularity of tourist resorts and their lifespan.

So what has happened to Blackpool? 1. Exploration On the lovely northwest coast of Lancashire, England its obvious to see why people would be attracted here. An 11km stretch of sandy beach. During the eighteenth century, it became very popular for the well off to travel to the coast as it was believed sea water healed sickness. 2. Involvement In 1781, two men Thomas Clifton and Sir Henry Houghton built a private road connecting to Blackpool increasing its accessibility. During that same year stagecoaches began ferrying passengers from Manchester to Blackpool and in 1782 from Halifax. 3. Development In the early years of the nineteenth century, Henry Banks started constructing new buildings. These works continued even after his death when his son succeeded him. In 1840, 1846 and 1863 rail lines were built connecting to Blackpool from various parts of the country.

Utilities greatly improved along with the town: Blackpool board of Health formed in 1851, gas light from 1852 and piped water from 1864. 4. Consolidation Between 1900 to 1950 Blackpool became a central hub for tourism. As the wages of factory workers grew many were able to afford family holidays. These workers kept the visitor numbers stable as they gathered there for their annual vacation in the masses. However, as wages increase further workers decide to try out other destinations like the Mediterranean. Slowly as family business was lost, Blackpool had come to rely on stag and hen parties reducing the image of the town. Over the nineteenth and early twentieth century many attractions were built to increase the attractiveness of Blackpool.

1781 A private road is built to Blackpool

1837 Victoria Terrace is built to Blackpool

1844 St Johns Market is built

1846 A branch railway is built

1851 A Board of Health is formed.

1852 Blackpool gains gas light

1863 The North Pier is built

1864 Blackpool gains a piped water supply

1868 Central Pier is built

1872 Raikes Hall Garden opens

1876 Blackpool is given a Mayor and Corporation

1878 Winter Gardens opens

1885 An electric tramway opens in Blackpool

1889 The first opera house is built

1891-94 Blackpool Tower is built

1893 South Pier opens 5. Stagnation Prices became a huge denominating factor overtime as air travel became significantly cheaper during the 1960's. Blackpool had an unreliable summer weather causing it to lose out to places such as the Mediterranean. In addition, the cheap package holiday began to overtake Blackpool's business. Many smaller failing hotels had to convert into self-serving holiday flats. 6. Decline As the prices of air travel fell and continues to fall, the beach holiday became more popular overseas due to the reliance of the sun and warmth. 7. Rejuvenation As Blackpool continued to decline, the town council would not let this happen and the bid for the super casino began. This would provide an estimated 20,000 jobs and £2 billion revenue. Despite losing out to Manchester and only placing third in the vote, Blackpool greatly revamped the area making it a rundown place. In 2008 a brand new shopping centre was opened. Currently Blackpool is undergoing a £330 million facelift aimed at redoing prime attraction including Blackpool tower and the Winter Garden. 1900 Blackpool Town Hall is built

1901 The population of Blackpool is 47,000

1904 Grand Theatre is built

1911 Grundy Art Gallery is built

1912 Blackpool illuminations are first switched on

1923 The first Blackpool Carnival is held

1926 Stanley Park opens

1938 Blackpool Technical College opens

1972 Blackpool Zoo opens

1980 The Hounds Hill Centre opens

1986 The Sandcastle opens

1990 Blackpool Sea Life Centre opens Blackpool today Recently, visitors numbers to Blackpool have risen to a whopping 13 million a year, making it more popular than the Taj Mahal or the Statue of Liberty. This means progress after a decline between 1980-90 of 17 to 10 million a year. Big brands had previously avoided opening in Blackpool but after the recent rise restaurants like Nando's and Pizza Express have appeared. The Tourism Life of Blackpool By Brandon How
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