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Evangelism Cycle Report 1/2015
Transcript of Evangelism Cycle Report 1/2015
Cycle 1 / 2015
So, as Monsieur Hookeeer announced at SnT, we report to him now.
Additions & Restructuring
This has made
Meaghan has created a huge number of prezis this month.
There's this monster for Verifone
she made this beautiful new tutorial explaing all the ways to share a prezi.
This has lead to a fantastic
from Verifone using the prezi at the NRF
All killer, no filler
She's also digging through the CRM and putting prezis onto a spreadsheet so we have examples of quality user-made prezis to use for all kinds of things later.
Now, she's working on prezis for TED and Myo which promise to be super cool.
So what is
Hooker has started on the team goals:
"Like a Sir"
And he's crunched some stats on how our prezi's have performed:
Learnings from those Stats:
When we get the right prezi in the right place at the right time, we can generate a lot of interest and eyeballs on our product - Syria/US Election/Air we breathe
On the whole, the average time on page is really good. Please ignore the numbers on any prezi with less than 1000 views, the amount of time you spent working on them has pushed the time really high.
Some prezis have high views cos they were emailed out to our users or sat on our website - OCU, Canvas My Campus, Decade of Data. There is value in this - it’s great to remind your fans of just how good your stuff can be, but those prezis probably did not bring in as many new people as we might like.
As designers don’t worry too much about views. Be proud if you have a large number but there are so many other factors in play which you can’t affect. It’s mine (and Susannah’s) responsibility to improve those numbers.
There’s something wrong with the embed player. People don’t want to click it, unless they know a prezi is coming, or if they work for the Clinton Foundation. We’re already pushing Reuse to implement their new designs asap. Please help with this by dropping it into every conversation with anyone in prezi ever.
The Clinton Foundation prezis seem like a horrible failure, but please remember that while they haven’t got huge numbers, they were put in front of 4000 business leaders at a gala dinner, and we can’t track those people. This is similar for a lot of the work you do, IBM, Lufthansa, for example. Don’t worry about it, as research 215 did indicates that more than 20% of people who come to prezi do so because they saw one somewhere. While we’re not responsible for all of those, we play an important part, it’s just impossible to accurately gauge how important. Also remember some projects we take on for reasons other than eyes on the product. Use-case partnerships like Verifone are extremely important to our brand. Regarding the Clintons, it’s now my responsibility to make sure we get more out of that relationship.
We have to do something with our TED prezis. The number of views on the prezis compared to the views on the TED videos is pitiful. We need to do something about this. I’m working on taking the Epstein prezi, and the audio of him speaking and making a video and then measuring what we can make out of it.
And of course, he's managing key partnerships for the future.
Upcoming exciting projects include:
- Conferences with World Business Forum & Social Media Week
- More cool stuff with TED (including testing some videos)
- A prezi with the BBC
- CMO Midmarket Forum - 9 speakers using prezi in front of 150 CMOs (Stevie's Boss) at SMEs + 1 hour workshop + Booth
+ much more
And of course...
Here, we'll be working to get awesome content from 3 pitch competitions. That means making awesome prezis for 60 companies. Putting together videos and building relationships with some of the world's most prestigious companies and presenters.
Thank you for watching.
And of course she helps Lili out with the training and did a webinar for the
IPH Pitch Competition,
which will feature
(who are still trying to adopt her).
She took that content and re-purposed it into this prezi for use with the
And another piece on practice regimes to help people use the app for its main use:
Talking of Android launches,
Meaghan gave birth to the Nutshell squirrel.
we're on launches,
Pompting Stef to dress in this:
More to come on this soon.
Trainer / Designer
Lili has really taken her training to a new level with sessions completed (or about to be completed) for:
If that wasn't enough, she's also made some gorgeous prezis. Like this simply stunning one for
, and of course the
She's now working on a Prezi for the
, a keynote for
as well as continuing the training for various important people.
and she's taken the lead with
by completing 6 webinars and ~20
one-on-one sessions with participants.
(SF Mayor's Office)
She also made a prezi for
Action against Hunge
r, in just a day as part of a #charity hackathon:
The little Sicilian has hit the ground running with prezis for
already completed (He only started in Feb).
Then, he has turned his attention to a Prezi on spatial structure for Email onboarding
We're hoping to make this into another
And he's now working on prezis for
Disclaimer: this prezi hasn't been designed by any of the above-mentioned designers.
Yes, that's right,
password = prezi
You can view it here: DO NOT SHARE IT!!!
Priscila has already
made her own tutorial - she took Meaghan's Share Prezi and made it all about Sharing on Mobile
Now she's working on putting together a prezi for that same IPH competition featuring Mark Cuban.
We also added
as a full-time Prezi Designer and
as an intern to the team.