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Persuasive Texts

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Jennifer Davis

on 6 April 2011

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Transcript of Persuasive Texts

Public Speeches
Rhetorical Fallacies
Attack Ad Hominem
Categorical Claims
Persuasive Texts
*Persuasive speeches are given to get the public to feel a certain way.
*They discuss a problem and offer resolutions for the problem.
*When reading or listening to a speech, you are looking for the central argument.
*What are they fighting for?
*Arguments are supported with:
Strategies are used when giving speeches:
-cause and effect
Cause and Effect:
*speakers use cause and effect to help support their cause.
Due to the population in America, the amount of pollution has increased.
*people of high power will give arguments to fight for what they believe in.
Presidents, public leaders, or celebrities
*These will compare what is similar about two things that are otherwise different.
"Your short term memory is like the RAM on a computer: it records the information in front of you right now"
(Science writer Claudia Kalb explaining how human memories work)
Speakers may use words to get strong feelings out of their listeners.
Are we going to quietly accept such an insult to our intelligence?
*Speakers use logical arguments supported by factual evidence.
A healthy breakfast leads to a healthy lifestyle.
*While speakers may use factual claims to persuade you to feel a certain way, they also use rhetorical fallacies to distract you from the real issue.
*The speaker may attack the character of a person by talking badly about them.
My opponent is not a nice person.
*The speaker has gone away from the subject they are discussing, by distracting you and having you not like someone or something else.
*Places an idea, thing, or action into a category that does not necessarily belong.
Because some dogs bite, all dogs bite.
*Unfairly suggests that all members of the group are the same.
All teenagers are lazy.
Categorical Claims compare groups while Stereotypes state judgments.
*an overstatement
This is the best ice cream in the world!
*The speaker may make claims that are not true and make soemthing sound better than it is in order to persuade you.
Rhetorical Fallacies:
Categorical Claims:
The speaker may make claims that are not true and make something sound better than it is in order to persuade you.
Public Speeches:
Persuasive speeches are given to get the public to
feel a certain way. They discuss the problem about a situation and offer resolutions for the problem.
Attack Ad Hominem:
Persuasive Techniques
Full transcript