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vsimple

for Think Strategy 6
by

Catalin Tudor

on 19 June 2014

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Transcript of vsimple

People
Elena
Bogdan
Catalin
Provocare
Lansarea aplicatiei
Vodafone
Simple
Obiective
Awareness
Engagement
Recrutare
Intarirea valorilor comunicate de
Evitare
*222
Works on
O
mai
simplu,
consumatorul nostru apreciaza
eficienta
Hey !
Echipa
Simple
Ana
si
relevanta
urasc
bla
bla
bla
urile
critici
selectivi
Smart
users
insight
azi, e
smart
cel care stie sa-si optimizeze timpul
deci sa elimine toate lucrurile inutile
asteptatul la autobuz
replicile de agatat
pozitionare
simple
smart
Reveal
Print
Online
Engagement
+
Teasing
Reveal
Engagement
La curent cu noile tehnologii
Target
Diferentiatori
Simple
is
face viata mai usoara
tie
si celor din
call center
tactici
?
Teasing
BTL
Online
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TV
Radio
discutii inutile
TV
Radio
Print
Online
2 saptamani
+
+
+
+
2 saptamani
1 luna
Spot
banere
interactive
simpla
cercetare
aplicatie
poti propune pentru scenarii
persoane reale
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Full transcript