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Transcript of Unlabel
NURTURE YOR BRAND. FROM
I AM A BRAND, BUT I AM NOT A LABEL.
MY BRAND IS MARK ECKO.
YOU TOO ARE A BRAND
WHETHER YOU LIKE IT OR NOT.
WHETHER YOU KNOW IT OR NOT.
Not “un” as in the nihilist or negative sense of the prefix, but
in the “refusal” sense of the meaning.
Refuse to be labeled.
Fight their labels. Ignore their labels. Peel off their labels.
Create YOUR label.
This way, you can visualize a future that delivers the promise of YOUR brand.
A future where you’re comfortable in your own skin. A future where you can unconditionally shed your skin.
All the way from the inside. The Good bits, ugly bits & otherwise.
A future that’s
(and i ain’t just talking about a swoosh, an Apple, or a Rhino.)
MY PHILOSOPHY IS “SIMPLE” :
X + Y = Z
...FOCUS ON THE AUTHENTIC PURSUIT.
It’s critical that you dig deep down, from the inside out, and look
outward and upward for your Vision for the Future.
Not a vision of their future. Not a vision of the gatekeepers’ future.
But a future that’s authentic.