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Elements and Principles of Design

Elements and Principles of Design

Jordan Stein

on 10 April 2013

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Transcript of Elements and Principles of Design

Jordan Stein Elements and Principles of Design Balance Rhythm Proportion Emphasis Emphasis is a way of attracting attention to one point by using size, placement, color and the use of lines. Unity Line Color Form and Shape Space Texture Value An object or drawing can be symmetrical or asymmetrical, as well as having radial, vertical and horizontal balance. Unity is applying the consistent use of lines, color and texture in a design. Rhythm is the repeated use of line, shape, color, texture, or pattern. Comparative relationships between elements in a design with respect to size. There are vertical, horizontal, diagonal, and curved lines. Colors can affect how people feel and act. There are warm colors (reds, oranges, yellows) and cold colors (blues, purples, greens). The shape, outline, or configuration of anything. Using space in a design can enlarge or reduce the visual space. The texture is the look or feel of something. The value is the lightness or darkness of a color.
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