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The Run

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Emma Meadows

on 13 April 2017

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Transcript of The Run

The Run
The social class we decided to represent through the prisoner in our film was of a male in lower class with no family. While in solitary confinement, the prisoner did not know that he murdered his friends. This can be signs of a mental illness from not only being able to kill another human but also from having no realization of it. A male in lower class, such as him, would not be able to seek medical help for a psychological issue because of a lack of wealth, which would possibly cause them to be in a situation like this. The audience can also tell that the prisoner is impoverished when he walks into his house which was not an updated, upper class house.
Creative Critical Reflection #2
How does your product engage with audiences and how would it be distributed as a real media text?
Creative Critical Reflection #1
How does your product use or challenge conventions and how does it represent social groups or issues?
The film opening challenges conventions by going back and forth from present to past, utilizing a non-continuity system. This allows the film to remain suspenseful and mysterious throughout the introduction by slowly revealing bits and pieces of the story. We also chose to challenge conventions in this way to make the audience feel confused of where they are and why, similar to the experience of the prisoner, since he doesn't realize he is the one responsible for his friends' deaths until later on.
To elaborate on this technique of having the audience and prisoner simultaneously come to this realization, my partner and I engaged the audience by using a GoPro to give a point of view from the prisoner's perspective. This way the viewers feel as if they also took part in the murder as well as feel just as guilty and eager to escape from solitary confinement as the prisoner does. The blinking that was edited into the film makes this connection feel even more realistic.

Realistically, my partner and I would most likely only be able to distribute our film through local events such as the Sarasota Film Festival. By branching out to other film events that are a little farther out of the local area, we could get a wider variety of viewers than just in Sarasota. If by chance a big time movie distributor, such as Universal Studios, were to recognize the film as outstanding, there is a possibility of being able to transfer into movie theaters with financial support. But considering the fact that my partner and I have never released a movie before and do not already have a recognized name, there is no guarantee that we will be able to make it farther than small events with our first film.
Creative Critical Reflection #3
How did your production skills develop throughout this project?
Location was easy once Cameron and I had decided on the setting we felt fit best. As a photographer, I always picture specific places in my mind when I'm trying to achieve a certain photograph, but this time I had to collaborate my thoughts with another person. Sometimes my partner and I would have different ideas on what the location should look like. We would resolve this by coming up with a location that combined both of the ideas we had in our head. By doing this, I learned how to effectively communicate what I was visualizing in my mind which allowed us to find the perfect locations/settings for our film.
Lastly, I came to understanding on how significant of a role costumes, props, and makeup have throughout an entire film. Without the police uniforms, orange jumpsuit, and straight jacket, the film would of not been realistic at all. While figuring out what costumes my partner and I wanted to include, we learned how to properly take measurements of our actors so that the clothes fit them appropriately. Makeup became a more difficult task when it came to the murder scene. We had to figure out how to rip the shirts and add fake blood in a way that looked like a realistic stabbing. Props such as the knife and police cars were the key part of making this film look as realistic as possible.
police costumes
casual costume
police accessory props
dark under eye makeup
straight jacket costume
keys as prop
bloody/cut up costumes

For me, it was overwhelmingly difficult for me to find actors. The main actor couldn't just be any random boy that would be willing to perform in our film. We had to look for specific types of boys, such as tall and really skinny. We didn't feel that having an actor that wasn't extremely skinny would portray a realistic view of the lifestyle that our main actor would be coming from, which is in the lower class from a rough area. Even after finding guys that fit the style we were looking for, majority of them didn't feel comfortable playing as someone who had committed murder.

Before I started this film project, I had an excellent grasp on how to use a camera for photography but had limited knowledge on how to use it for videography. While discussing camera shots and angles with my partner, Cameron, I began to have a more concrete realization of how those shots bring out certain emotions from the viewer. While filming with my Nikon D5300, I learned how to be able to instruct the actors in bringing out certain tones in their voice that would emphasize a specific emotion we were trying to display.

Also, before, I had no idea on how to write an official script. Through using a template in word document and doing some research. I learned how and why specific things are placed the way they are in the script, but this was not the hardest thing I had to learn.
Creative Critical Reflection #4
How did your production skills develop throughout this project?
First, my partner and I used laptops to research films to see what kind of film we were interested in doing. Both my partner and I always enjoyed the suspenseful ones so we decided to do a suspenseful film ourselves. We continued to do research on suspenseful film intros until we felt steady enough to begin coming up with our own idea for our film. After we decided to do "The Run", we used social media sites, such as Facebook and Instagram, to contact people who would perhaps be interested in playing as the main actor, the prisoner. As soon as Hunter Day committed to being the prisoner for us, we used other websites such as Amazon and eBay to purchase our costumes.

Once the costumes arrived, my partner, Cameron, and I used my Nikon D5300 camera to videograph the whole intro of "The Run". The built-in microphone didn't have the greatest quality so we used an additional stereo microphone to have better quality audio. To get the murder scene to be as if it was from the prisoner's point of view, we used a GoPro. This camera also did not have good quality audio, but that wasn't a huge concern for this part of the intro since there is a ringing noise throughout the scene. The bad audio actually adds to the scene as if the prisoner is so focused on what he is doing that he hears things in a muffled way.
Continuously throughout working on the film, we had to make sure that we were updating our blogs with new information quite often. Never before had I used a blog, and I didn't even think that blogs still existed. The more I used blogger, the more I begin to enjoy blogging. I'm fascinated with creating custom layouts and backgrounds to go along with my post that make my blog more personalized.

When we arrived at the editing stage of the project, I was more familiar with Windows Live Movie Maker. We began editing the film through this program until we arrived at some road blocks. Through Windows Live Movie Maker, we were able to trim videos down and place them at points where we wanted them to be played. Also, through this program we used transitions to display the difference in time. After we couldn't do anything else with the program, my partner and I had to watch some YouTube videos to understand how to use Adobe Premiere Pro. Through this program we were able to make the audio sound a little clear and added a filter that adjusted the lighting to make the scenes more dramatic. The credits that played typewriter style throughout were added through Adobe After Effects.
The one piece of technology that my partner and I integrated into our project but did not get to actually use was the police radio. While in the back of the police car, the officer turned on his computer and used his radio to make the scenario seem more realistic.
Finally, when the film was complete, we used YouTube to upload our video for others to see and give feedback.

Ways we could engage our audience could be through contacting the local newspaper and either paying for an advertisement or seeing if we could get an editorial coverage on our film. The advertisement would give us the option to specifically choose what goes in the newspaper while an editorial coverage would result in us not having much say towards what goes into the final article. Preferably, we would go with an advertisement to make sure the newspaper publishes what information we want to be displayed towards our film.
We could definitely advertise on the Internet through social media sites such as Facebook, Instagram, and Twitter. This would be one of the quickest and easiest ways to make our movie widely popular. One way we could ensure that specific types of people saw our advertisement could be through a short ad, such as a trailer, on YouTube right before their video plays.
My partner and I also discussed the possibility of selling merchandise as our movie, "The Run", becomes more popular. We could make bobble heads of the prisoner, t-shirts with some famous quote out of the movie, posters with the whole cast together, costumes to match the prisoner's look, and much more.
Some others way we could consider for the distribution of our film is through streaming. By creating a website, we could make our film open to the public to watch which would allow us to gain popularity with our name for future films to come. If our film ended up becoming extremely popular, we could negotiate with some companies, such as Netflix, to see if we could stream our film through their company.
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