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Social Media for Business

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by

Nguyen Trang

on 16 March 2013

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Transcript of Social Media for Business

Finance Department The use of Social Media to support Star Industries photo credit Nasa / Goddard Space Flight Center / Reto Stöckli "Social media are online communications in which individuals shift fluidly and flexibly between the role of audience and author."
(Thornley, J.) What are Social media websites? Social Networks Major types of Social Media Mass customisation of message Benefits of Social Media Benefits Definition Social Connections Facebook: Twitter: - Create own page
- Create events
- Advertisements - Update information Yammer Multi - media sharing Video sharing: Youtube, Viddler,... - Viral video
- Can be shared on FB Photo sharing: Flickr, Photobucket,... - Share images Definition Blogging & Micro-blogging Media sharing Wikis Cost - effective targeting Learning relationship The usage of Social Media
for Star Industries
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