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LITTLE CAESARS

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by

Elizabeth Orsi

on 13 November 2013

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Transcript of LITTLE CAESARS

LITTLE CAESARS
INDUSTRY OVERVIEW & BUSINESS MODEL
CORE VALUES & CRITICAL SUCCESS FACTORS
Quality.
Low cost.
Customer satisfaction.
Passion for food.
Having fun at work.
Commitment to stakeholders.
Focus on families.
STRATEGIC UNCERTAINTIES AND RISKS
Shortage of supplies.
Theft.
Cost of essential ingredients.
Absenteeism.
Competitors.
Fast food chain.
Started by Mike and Marian Ilitch in Michigan in 1959 and became international.
Strategy of Little Caesars: Create superior value for customers through offering quality pizza at a great price.
Ability to operate at a lower cost in comparison.
Mission statement: "To be the best take-home pizza chain by exceeding customer expectations with extraordinary value, great tasting products, and outstanding people while providing strong returns to our stakeholders."
Fast service.
Value for money.
MANAGEMENT CONTROL SYSTEMS
ACTION
RESULTS
PEOPLE
ALTERNATIVES
ISSUES?
Full transcript