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The Dark Side Of Consumer Behaviour

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Osama mansoor

on 17 April 2014

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Transcript of The Dark Side Of Consumer Behaviour

The practice of introducing dangerous substances to food stuff or other consumer products especially to extort money from the manufacturer. eg: Bio terrorism.
Consumer Terrorism
The Dark Side Of Consumer Behavior
Toxic substance place in products threatened to hold the market place hostage.Such a tactic for first came into public attention in the USA in 1982 when 7 people died after taking Tylenol pills that had been laced with cynide.
Example 1:
In 1992 Pepsi came acrosss a crisis in which it was reported that in 23 states 50 reports of the presence of syringes in diet Pepsi cans surfaced.

Example no: 2
Is a physiological or psycological dependency on products or services.
Consumer Addiction
Sexual addiction can be understood in this way is that sex provides the high and addicts become dependent on this sexual high to feel normal.
Ex: Prostitution and pornography.
Consequences: HIV,Syphilis and STDS

Sex Addiction
Alcohol is a drug with technical name ethanol.Medically it is classified as a depressing which slows down the central nervous system especially the brain.When a person drinks alcohol and rapidly absorb into the body,Effects of alcohol:Brain damage,cancer,heart disease,liver damage and accidents.

Alcohol Addiction
Internet addiction is described as an impulse control disorder, which does not involve use of an intoxicating drug and is very similar to pathological gambling. Some Internet users may develop an emotional attachment to on-line friends and activities they create on their computer screens. Internet users may enjoy aspects of the Internet that allow them to meet, socialize, and exchange ideas through the use of chat rooms, social networking websites, or "virtual communities."
Many persons who attempt to quit their Internet use experience withdrawal including: anger, depression, relief, mood swings, anxiety, fear, irritability, sadness, loneliness, boredom, restlessness, procrastination, and upset stomach.
Internet Addiction
Gambling Addiction:
Gambling can be defined as betting something of value when the outcome is uncertain. Gambling occurs in many forms, most commonly are: lotteries, casinos (slot machines, table games), bookmaking (sports books and horse books), card rooms, bingo, and pari-mutuels (horse and dog tracks, off-track-betting, Jai Alai).
Research suggests that children of compulsive gamblers are prone to suffer abuse or neglect and have higher rates of pathological gambling themselves. One study found that 53%
of students surveyed had gambled in the last year and 7% reported significant gambling problems.
Compulsive Consumption:
Prefers to repetitive an often excessive shoping performed as an antidode to tension,anxiety,depression and boredom.

Case 1 :
One man diagonose compulsive csd bought more than 2000 renches and never used any of them
Consumed Consumer:
Are people who are used or exploited,willingly or not for commercial gain in the market place.
Who are these people:
2:Organ,Blood an hair donors.
Illegal Activities
Consumer behaviours are illegal as well which includes the crimes the consumers commit against businesses.
Consumer Theft And Fraud.
Anti Consumption
Event in which people deliberately deface or mutiliate products and services.
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