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Italian Culture

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by

David Stacher

on 15 April 2014

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Transcript of Italian Culture


Italian Culture
Key Facts
Formal Name:
Italian Republic

Capital City:
Rome

Official Language:
Italian

Population:
50'000'000
Family First
Thank you for your attention
Any questions?
Lifestyle, behavior and interaction
"La vergogna" - Disgrace
La Dolce Vita
Bella Figura
Geert Hofstede
Furbo = Shifty, Crafty
shirt with seat-belt print
Il cavalliere
The good / sweet life

Diffuse cultural dimension?
Communication Style
Body language
High context culture
Italian Business Culture
Greetings
Clothes
Negotiations
Cultural Dimensions
"The Milan live, to work, the Romans work to live, the southern Italians live without working"
Expressive / Affective
north
reliability
perfection
sense of duty
low context
Differences
south
dates and times approximate
high context
Eye contact is an important aspect
Gestures
Greetings are enthusiastic yet rather formal
Italians are guided by the first impression
Good clothes are a signature of success
Campanilismo
=local patriotism
belonging to the place of your birth
stronger than any sense of national identity
= Affective culture
Pisa vs. Lucca
Definition
differences north and south
local patriotism
old family traditions
typical family hierarchy
historical events of Italy
Cultural particularities
Hierarchy is the cornerstone of Italian business

familiy businesses in Italy

750,000
Furbo + Bella Figura = Il Cavaliere
positive:
Mix of old and new: tradition and modernization
Coherence
negative:
hard for foreign manager
substitute with qualified managers
Religion: influence but not prominence
Family roles: domestic mother, working father in past -> now both equal
Table of content
Differences between north and south
Key Facts
History & Geography
North - South
Campanilismo
Family life & business
Lifestyle, behavior & interaction
Cultural particularities
Communication style
Italian business culture
Cultural dimension
Differences north-south
Campanilismo
Table of content
Key Facts
History & Geography
North - South
Campanilismo
Family life & business
Table of content
Key Facts
History & Geography
North - South
Campanilismo
Family life & business
Lifestyle, behavior & interaction
Cultural particularities
Communication style
Italian business culture
Cultural dimension
Family life & business
Trompenaar
Table of content
Key Facts
History & Geography
North - South
Campanilismo
Family life & business
Lifestyle, behavior & interaction
Cultural particularities
History & Geography
Look of the people
South
Religion
History
Roman Empire 27 BC - 395 AD

Separate kingdoms and city states

Foreign domination

"Campanilismo" was born

North vs South

Italy founded in 1861


Geography
North Italy
Close to european market
Venice gateway to east

South Italy
separated from Europe
Family Business
North
Appearance/Dress
Behavior and composure
Vatican City
Cartier, Calabrese, Stacher, Weibel
Full transcript