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ASH Brand Forward 2016 – Hyatt
Transcript of ASH Brand Forward 2016 – Hyatt
Create Interactive & Personalized Experiences
Printed Items Launch to Richer Experience
Arrival & Check-in
Guest given key pack and instructed on
scanning with the app and earning
points by exploring the property.
Guest enters room and notices
scannable material on the nightstand.
Guest downloads or launches the app
and scans key pack, and discovers
more info about other services.
Guest heads to hotel restaurant and
scans material on table to receive
discount and rewards.
Guest checks out by scanning key pack
and takes a brief survey about stay.
Rewards points awarded.