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How does media affect our perception of beauty and to what e
Transcript of How does media affect our perception of beauty and to what e
Can our perception of beauty be manipulated?
Do advertisements affect the public´s perception of beauty or do advertisements act off of the public definition of beauty?
How has the perception of beauty changed over time?
"A combination of qualities, such as shape, colour, or form, that pleases the aesthetic senses, especially the sight"
"The main means of mass communication (television, radio, and newspapers) regarded collectively"
Do aspects in the media of beauty affect society?
What do different aged people think about beauty?
Real life situation
Does media affect our perception of beauty and to what extend is this ethical?
Chubby = symbol of wealth
Skinny = Fitness = Health
1. United Kingdom
Sometimes the advertisements affect the public´s perception of beauty
In other cases advertisements act off of the public definition of beauty
Victoria Secret Models
Advertisement and the public are interdependent in defining beauty
Companies strategically add factors that humans try to imitate.
Product = Beauty
Beauty = Happiness
But in other cases...
The Human Sciences
Definition of beauty has not changed.
Characteristics have changed.
The Human Sciences (Psychology)
Real life situation
Stay true to yourself (culture)
Give her better opportunities
Beauty = Slenderness
Slenderness = Perfection
But this could lead to...
It goes in both ways
Reinforce "True beauty"
Bring "New beauty" (unconsciously)
VIDEOS AND IMAGES