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How does media affect our perception of beauty and to what e

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milagros campos

on 12 August 2014

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Transcript of How does media affect our perception of beauty and to what e

Does media affect our perception of beauty and to what extend is that ethical?
Can our perception of beauty be manipulated?
Do advertisements affect the public´s perception of beauty or do advertisements act off of the public definition of beauty?
How has the perception of beauty changed over time?
-Katerina Ordóñez
-Milagros Campos

HISTORY
WHAT IS?
BEAUTY
MEDIA
"A combination of qualities, such as shape, colour, or form, that pleases the aesthetic senses, especially the sight"
"The main means of mass communication (television, radio, and newspapers) regarded collectively"
Do aspects in the media of beauty affect society?
Before
Now
What do different aged people think about beauty?
Real life situation
Does media affect our perception of beauty and to what extend is this ethical?
Chubby = symbol of wealth
Skinny = Fitness = Health
KNOWLEDGE QUESTION
1. United Kingdom
2. Germany
3.Marruecos
4.Serbia
5. Argentina
Cultural influence
Sometimes the advertisements affect the public´s perception of beauty
In other cases advertisements act off of the public definition of beauty
Universal beauty

Victoria Secret Models
Conclusion
Advertisement and the public are interdependent in defining beauty
Knowledge issue
KNOWLEDGE ISSUE
YES
Conclusion
Companies strategically add factors that humans try to imitate.

Product = Beauty
Beauty = Happiness
Not necessarily
But in other cases...
AOK´s
History

The Human Sciences
WOK´s
Emotion

Perception
Definition of beauty has not changed.
Characteristics have changed.
The Human Sciences (Psychology)
-Positive Reinforcemente

WOK: Emotion
CONCLUSION
Knowledge issue
Knowledge issue
Real life situation
Final conclusion
Stay true to yourself (culture)
Give her better opportunities
Beauty = Slenderness
Slenderness = Perfection
But this could lead to...
It goes in both ways
Reinforce "True beauty"
Bring "New beauty" (unconsciously)
BIBLIOGRAPHY
VIDEOS AND IMAGES
http://designtwitch.files.wordpress.com/2012/03/screen-shot-2012-03-06-at-9-04-29-am.png
http://www.botica-casera.com/wp-content/uploads/2012/09/Anorexia-nerviosa-y-algunos-remedios-naturales.jpg
http://rebloggy.com/post/mine-victoria-s-secret-love-your-body-dove-real-beauty/27162014322
http://storage.canalblog.com/07/87/119589/32580698.jpg
http://www.oxforddictionaries.com/definition/english/media
http://www.oxforddictionaries.com/definition/english/beauty
http://www.upsocl.com/comunidad/es-mas-facil-la-vida-para-las-mujeres-atractivas-este-video-te-da-una-respuesta/
http://www.youbeauty.com/relationships/columns/the-rules-of-attraction/attractiveness-bias
http://www.ehow.com/list_7661579_victorias-secret-model-requirements.html
Personal involvement
significance
Full transcript