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Environmental Interpretation: Aims, purpose and benefits

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by

Laura Bamford

on 23 September 2014

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Transcript of Environmental Interpretation: Aims, purpose and benefits

Environmental Interpretation: Aims, purpose and benefits
Purpose
Create a sense of appreciation - not marketing

Accessible information for general public

Reveal a deeper meaning about cultural and natural resources

Highten public awarenes and enhance understanding of the world around them




Origins
Tildens 6 Principles - Freeman Tilden
Aims
1. Education

2. Entertainment

3. Stimulation

4. Provocation
1. Interpretation must relate to something with which the visitor is familiar
2. Information alone is not interpretation
3. Interpretation combines many arts and sciences
4. The chief aim of interpretation is not instruction but provocation
5. Interpretation should aim to present a whole story rather than only a part
6. Interpretation for children should not be a dilution of interpretation for adults; requires a different approach
Benefits?
Relevant and interactive
Fulfilling curiosity
Creating meaning
Entertaining
Thought provoking
Visitors
Operators
Promote business
Repeat business
Purchase something as a memory
Stay longer


Environment
Evokes curiosity
Creates awareness of fauna/flora
Educates
Encourages respect of sites
Direct attention
Promotes conservation
Tourism Industry
Attract higher visitor numbers
Distinguish operation as 'different'
Monetary increase/job opportunities
Full transcript