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Sega

company project
by

Sher Sheikh

on 28 January 2013

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Transcript of Sega

The company we researched is Sega.
Sega is a video gaming company.This company has some of their own game consoles but they aren't as popular as some other consoles like Playstation, X-Box and Wii. In this Prezi, we will tell you how Sega started and where the name Sega came from.
Sega began in 1940. They made home consoles from 1989-2001. The name Sega came from the first two letters in "Service Games" (SEGA). Service Games started in Hawaii. Sega began in the arcade business like all early game companies. What is the company's recipe for success? question 4 How did the company address these problems? What vocabulary is important to this company.

Some vocabulary that is important to Sega are video games, home consoles, Sonic Series, graphics of game, quality of game, and listen to fans. They like good graphics so players can enjoy the game. Sega listens to fans and makes games that they enjoy. What is Sega's most successful game and console? In 1991, Sega made "Sonic the Hedgehog" their new mascot. By doing this, Sega became a little more successful because of the way Sonic looked. People thought Sonic looked hip and cool & and also thought Sonic was cooler than Mario. On November 21st, 1992, Sega released their new game "Sonic the Hedgehog 2". It became the most successful game they ever made. They sold 6 million copies as of June 2006. Sega's recipe for success is having a cool mascot & making new, better games. What problems have the company encountered?
Sega was trying to be bigger then Nintendo. In 1989 when they released the Sega Genesis, they changed their motto to "Sega does what Nintendon't." When Nintendo launched the Super Nintendo Entertainment System (SNES) in April 1992, Sega changed its motto to "Welcome to the next level." Sega's Master System was superior to Nintendo's Nintendo Entertainment System (NES), but it failed to capture market share in North America and Japan due to highly aggressive strategies by Nintendo. In 1994 Sega released the Sega 32x in an attempt to upgrade the Mega Drive, but it had problems with lack of software, and hype about the upcoming Sega Saturn and Sony's Playstation. What and how did Sega get their mascot?
Sega's mascot is Sonic, and it has been Sonic since 1991. The first unofficial mascot was Alex Kidd. Three of Sega's discarded mascots are Alex Kidd, Opa-Opa, and Dynamite Headdy. In 1991 Sega whipped up "The Sonic Bible" and created the character Sonic. Later on with their problems, Sega's consoles started dying out and were getting less popular. Since this was happening, Sega stopped competing and started releasing their games on other console's like X-Box, Playstation and Wii. In November 2001, Microsoft released their new game "Halo Combat Evolved" and Microsoft was bringing in the most money. Sega solved their problems by discarding their consoles and selling their on a different company's consoles. Conclusion
Sega was a very successful
company when gaming had
started but by 2001 they had
stopped making home consoles,
later they put their games on other
company's consoles. Now Sega is known
for making games not consoles. And that,
is what we learned about Sega. Sega has made a lot of their own consoles but the one most people were satisfied with was Dreamcast. Dreamcast was first released in Japan, on September 9, 1999. Sega's most successful games were the Sonic series, Sonic the Hedgehog 1, 2, 3 and Sonic & Knuckles. In Sonic, you could go through levels quickly because of Sonic's speed and people started thinking Mario was too slow. There were also fluid movements and gamers loved it. How did the company begin? Interesting Facts Sonic Heroes was the first mult-platform Sonic game with identical versions on X-Box, PS2 and GCN Interesting Fact In late December Sega released Sonic Heroes selling 2 million copies Personal Interesting Facts
I beat every Sonic game.
In Sonic 2 I died in lava because it was bad graphics and I thought it was sand. Interesting Fact In August 2003, Sammy bought outstanding 22% shares
that CSK had
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