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Google Search Techniques

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by

Fatima Farrukh

on 23 July 2013

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Transcript of Google Search Techniques

BASIC ONLINE SEARCHING TECHNIQUES
Fatima Farrukh Sultan
But...
I called MCB and this happened to me and that was the time when I realized the pain...
AND WE REFER...
The visitor is asking you to search
The QC is monitoring you
You cannot sleep; you have no bed, too.
You have no choice but to "SEARCH" or "REFER"
And then we end up getting hundreds and thousands of USELESS suggestions....
The very moment you speak the word "search", there is nothing but
Google
on your mind
We least bother to acquaint ourselves with the knowledge of what search strategy we should use...
And now, instead of searching, we turn off the computer and seek pleasure in sleeping...
In an office environment....
Instead of just typing in a phrase and wading through page after page of results, there are a number of ways to make your searches more efficient.
Google Search Techniques
Boolean Searching
Searching with the help of "Operators"
Phrase Searching
"AND" Operator
"OR" Operator
"NOT" Operator
Use OR to combine synonymous or alternate terms and thus increase the number of items found:
Use AND to reduce the number of items found
NOT is used to exclude the results. If you don't want a term or phrase, use the "-" symbol.
global warming and sea level
finds fewer items than either
global warming
by itself or
sea level
by itself.
global warming or climate change
finds more items than either
global warming
by itself or
climate change
by itself.
THIS IS HOW THINGS LOOK LIKE WHEN ONLY ONE OPERATION IS USED AT A TIME.

HOWEVER, WE CAN ALWAYS MIX THEM UP TO CREATE A
“SYNTAX”.


LET US TAKE A LOOK HERE…

If you want to search for an exact phrase, use quotes.
"great philosopher"
will only find that exact phrase.
Similar terms
Use the "~" symbol to return similar terms. [~boys] will get you pages that contain the very word itself or synonyms like “boy”, “boys”, “guy” etc.

Movies
Use the "movie:" operator to search for a movie title along with either a zip code or U.S. city and state to get a list of movie theaters in the area and show times.

Music
The "music:" operator returns content related to music only.

Unit converter
Use Google for a quick conversion, from yards to meters for example, or different currency: [12 meters in yards]


Calculator
One of the handiest uses of Google, type in a quick calculation in the search box and get an answer. It's faster than calling up your computer's calculator in most cases. Use the +, -, *, / symbols and parentheses to do a simple equation.


And how I used the knowledge of these operators in my web searches?

This little-known feature searches for a range of numbers. For example, ["best books 2002..2007] will return lists of best books for each of the years from 2002 to 2007 (note the two periods between the two numbers)

Use the "~" symbol to return similar terms. [~boys] will get you pages that contain the very word itself or synonyms like “boy”, “boys”, “guy” etc.

Use the "site:" operator to search only within a certain website. “Reseller” site:liveadmins.com will search for the term “reseller” on the website www.liveadmins.com.

Use the "define:" operator to get a quick definition. [define:reseller] will give you a whole host of definitions from different sources, with links.

Movies
Use the "movie:" operator to search for a movie title along with either a zip code or U.S. city and state to get a list of movie theaters in the area and show times.

Music
The "music:" operator returns content related to music only.

Unit converter
Use Google for a quick conversion, from yards to meters for example, or different currency: [12 meters in yards]


One of the handiest uses of Google, type in a quick calculation in the search box and get an answer. It's faster than calling up your computer's calculator in most cases. Use the +, -, *, / symbols and parentheses to do a simple equation.


If you just want to search for .PDF files, or Word documents, or Excel spreadsheets, for example, use the "filetype:" operator.

By default, Google searches for your term throughout a web page. But if you just want it to search certain locations, you can use operators such as "inurl:", "intitle:", "intext:", and "inanchor:". Those search for a term only within the URL, the title, the body text, and the anchor text (the text used to describe a link), respectively.

Essentially like “fill in the blanks”
We put an Asterisk (*) and Google searches for the best suggestions to fill those blanks with

WILD CARD OPERATOR

Definitions
Site-specific
Location of term
Numrange
Similar terms
File types
Calculator
If you can't remember any of these operators, you can always use
Google's advanced search.
Full transcript