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Air France KLM
Transcript of Air France KLM
Fret transport : 13% of the turnover Revenue model Air France KLM value chain 2 international hubs : Paris and Amsterdam
Increases despite the crisis and the competition of the sea transport
Member of SkyTeam, 2nd global alliance in airline industry
Flying Blue : International loyalty program 17 M subscribers
Partnership with Ubifrance : Framework agreement to support SME
Online interactivity : Personalization, interactivity and value added
An “Eco Friendly communication” : Actions and showcase for companies B2B links THANK YOU
FOR YOUR ATTENTION Camille LACAZE
Senada LOVIC Reims Management School - Monday 17th December