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A2 Revision - Design Movements
Transcript of A2 Revision - Design Movements
Characteristics of major design movements The Plan Look at Product development & improvement Consider a variety of major design movements Look at the impact of these movements Task What is product development? What is a design movement? Design movements Examples? Arts & Crafts Bauhaus Modernist Post-modernist German Design School Integration of artist and craftsmen 1919 - 1933 Urban & technological Machine culture - Mass production! "Demanded reduction to essentials, an excision of the sentimental choices and visual distractions that cluttered human lives" 1880-1910 William Morris Based around skilled and creative workers Went against machine production Memphis Post modernist style Collaboration of designer & architects 1981 - 1985 (Italy) Furniture, fabrics, ceramics, glass and metal objects Forward looking architects, designers and artists Innovative forms of expression Exclusion of traditional traits Art Deco Re-introduction of classical elements of style Ornamental decorative finishes Focus on aesthetics rather than function Mixing of styles from other periods Bauhaus Art Nouveau Arts and Crafts Market pull Technology push Product development Market needs a product & technology develops to meet it Market need
drives invention Design and development Marketing Manufacturing Sales Design and development Sales Basic science drives invention Manufacturing Marketing A new technology drives the design of a new product Example Handcrafted radio, using mains power and valves
1920 Introduction of plastic parts - controls
Less power than valve Transistor introduced
1950 Wooden veneer casing, mock leather cover
Improved sound quality
1960 Use of thermoplastics, injection moulding
Miniaturised electronics (IC)
miniaturise products, increased range of features Graphical user interfaces
LED - LCD
Cassette Approaches to a style of design Shape the history of product design Political, social and economic circumstances Started by individuals in one country - spread quickly! Art Nouveau
Post War deisign
British Industrial design
21st century Task Produce a moodboard on a design movement using the equipment available You must include: Who was involved?
When did it take place?
What are it's key features? Why did it occur? Materials
Form Reaction against modern movements