Send the link below via email or IMCopy
Present to your audienceStart remote presentation
- Invited audience members will follow you as you navigate and present
- People invited to a presentation do not need a Prezi account
- This link expires 10 minutes after you close the presentation
- A maximum of 30 users can follow your presentation
- Learn more about this feature in our knowledge base article
Do you really want to delete this prezi?
Neither you, nor the coeditors you shared it with will be able to recover it again.
Make your likes visible on Facebook?
Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.
Transcript of Think
Increase Client Engagement
Collaborate to Share Best Practices
Data Driven Marketing Engagements
Physical: Integrated Stream of Client Activity
Create a Distinctive Client Experience
How can IBM optimize the marketing portfolio to better serve our clients?
Blue Spark 2.0
Account Focused Marketing
Validated growth in popularity of First Rain and Know on the Go
Influencer Engagement is an essential solution
Marketing is incentivized on quantity over quality
We need to collect more information on our clients as individuals
Alexa Wilson, Lexi Casaceli, Ally Schneider, Andrew Cabral, Brandon Klausner, Charlie Waln, Elise Smith, Jake Abraham, Jessica Gettel, John Goode, Kimberly Dunbar, Matt Brooks,
Matt Conrad, Natalia Christenson, Robby Toole, Travis DeMarco
Activities are not seamless before, during and after IBM client interaction
Create an account timeline to record client interactions
Collaboration hubs have different degrees of usage across accounts
Initiate "JAMS" to increase participation and engagement within account teams