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Copy of Propaganda

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Dustin Winchester

on 12 March 2015

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Transcript of Copy of Propaganda

What is Propaganda?
Information, especially of a biased or misleading nature, used to promote or publicize a particular political cause or point of view.

Propaganda is a technique
used to influence people
to believe, buy, or do

Here the candidate or cause is identified with common people from everyday walks of life.
The idea is to make the candidate/cause come off as All-American.
This technique is very popular among political parties in the U.S.
The idea is to present a dreaded circumstance and usually follow it up with the kind of behavior needed to avoid that horrible event.
Testimonial (endorsement)
"Getting on the bandwagon."
Everyone is doing it
Doing it because it is popular

The propagandist only presents information which is favorable to the person/cause/product.
Information that could hurt the propagandist’s cause is conveniently left out. Sometimes this information is included, but is put in fine print.
In advertising, for example, athletes are often paid millions of dollars to promote sports shoes, equipment and fast food.
In political circles, movie stars, rock stars and athletes lend a great deal of credibility to a political cause.

Glittering- using attractive but vague language that make speeches and other communications sound good but say nothing (lack support of idea/product)

Glittering will often use language that will evoke emotion; freedom, honor, love, justice, 'Merica, Just Do It
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