Send the link below via email or IMCopy
Present to your audienceStart remote presentation
- Invited audience members will follow you as you navigate and present
- People invited to a presentation do not need a Prezi account
- This link expires 10 minutes after you close the presentation
- A maximum of 30 users can follow your presentation
- Learn more about this feature in our knowledge base article
Do you really want to delete this prezi?
Neither you, nor the coeditors you shared it with will be able to recover it again.
Make your likes visible on Facebook?
You can change this under Settings & Account at any time.
Transcript of Marvel Entertainment
The History of Marvel Entertainment Group, Inc.
- Marvel comics created in the 1930's by Martin Goodman
- in the 1930's and 1940's, comics were a new phenomenon and rewarding investment
- the first issue published in October 1939
- instant success
Smallville, Arrow, Flash, Constantine, Gotham
Agents of S.H.I.E.L.D., Agent Carter
- the Atlas News Company
- groups protested, plummet in sales for Marvel
- American News Company distribute Marvel until failure
- rival DC Comics agree to distribute some of Marvel's titles
Walt Disney as a Parent Company
Other companies own Marvel characters
- Keeping it relevant
- Getting sales
FRANCHISE DRIVEN MODEL
- an era of new characters
- by 1968, 50 million Marvel comics sold a year
- 1969: sales dipped and ended distribution agreement with DC Comics
Marvel Cinematic Universe
1970's and 1980's
- loosened restrictions led to black characters, strong female characters, etc.
- television shows showed that spin-offs could be their future
- 1986: sold to New World Pictures
-1992: seven of its most prized artists leave to for Image Comics
- Andrews Group took Marvel Entertainment Group public and stocks were on the rise
- 1996: Marvel filed for Chapter 11 bankruptcy protection due to industry slump
Marvel Worldwide, Inc.
Film & Television
- some characters saw successful film franchises,
- 2009: Walt Disney Company announced deal to acquire Marvel Entertainment
Figurehead and Spiderman Creator
“With great power comes great responsibility.”
– Attempt at rebranding
– Marvel: Now!
– Current sales vs. beginning of reboot
– New titles
IMPACT OF TECHNOLOGY
Films through 2028