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Decentralized Ecosystem MusicIndustry V.2

some rough ideas how the musicbusiness is going to evolve
by

Mars Mertens

on 26 November 2014

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Transcript of Decentralized Ecosystem MusicIndustry V.2

ARTIST
FANS
CwF = RtB >> $€
Business/Creative-Manager
Ticketsales
CD/Downloads/Streaming
Merchandise
Attention value
promotion / marketing
product management
administration
Legal / business affairs
publisher
A & R
studio
producer
New Media
blogs
Broadcasters: Linear programming
-TV Stations
-Radio
Print:
-Magazines
-Newspapers
RETAIL
Fan-Funding
Designer
artwork
website
merchandise
Live
Booking Agent
the DIY2Gether team:
Kickstarter
SellaBand
SonicAngel
PledgeMusic
CENTRALISED Music Biz
Record Companies
Music Publishers
Buyers, Shops
Media - Print
Radio / TV
Booking Agent
Club/ Festival Promoter
Gatekeepers
administration:
copyrights/neighbouring rights
Synchronisation / works licensing
Developer:
Web & Apps
Recording Phase
planning
production
coordination
online marketing
Offline marketing
Press promotor
Radio/ TV promotion
Old Media
Add value to artist-product
Promotion
and
Exploitation
Live venues
Festivals
Direct 2 Fan
physical goods
ONLINE Retail
Pull and Push
-Shops
-Acces Services
Recommendation
Analytics
TOOLS
A&R
Manager
product managers
promotie
afdeling
marketing
afdeling
sales
afdeling
Prioriteits bepaling
Media
Retail
artiest
artiest
artiest
artiest
artiest
artiest
artiest
artiest
artiest
fans
Fan
Some
Many
Few
potentiele
bezoeker
Luisteraar
Lezer
Kijker
Social Media
Funding: Advances
Distribution
Online Distribution : Songflow / Distrokid /Tunecore
Physical Distribution : Bertus Distribution / [PIAS] Rough Tade
Full transcript