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evaluation question 2 "How does your media product represent particular social groups?"

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matt stark

on 30 April 2010

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Transcript of evaluation question 2 "How does your media product represent particular social groups?"

How does your media product represent particular social groups ? Colours Font images Lexis Events By customising my images to an indie style , I can acheive a representation of a particualr social group which will halp to appeal to my target audience. I used clothing of an indie style and possitioned my band members to display attitude, fun and energy. I tryed to display this as most indie people are sterio-typed as this and it would help to represent my social group that I am targeting. Certain fonts can also represent a particular social group as i found out when designing my product. I used a font named 'Capture it' which from my audience feedback was a very good font to use and it helped to represent my social group. Due to some of the events that I advertised on my product, I feel that it helped to represent a particular social group. Because I know that my social group are very interested in attending festivals and gigs,I decided to advertise these on my product which would help people understand my targeted social group of which is Indie. I think that depending on the colour you use you can portray a different representation for diferent people etc. For my product I used only a handle full of colours to represent a particular social group. My social group was indie styles people and to represent this I used colours that were bright and stod out. This is because this is the way indie people are represnted. Theya re thought to be individuals that wear bright colours and have wild hair. So I used the colours red, blue, black and white to represent my social group. The lexis I used in my product helped to represent my social group that I am targeting. By using particular words I can appeal to my social group more and it help to make them feel its their magazine to read. I used lexis such as: festival, music,artists, album, careless etc. Large text The text that goes across most front cover helps to represent a partiular social group. This is dont by using particular lexis that is relevant to the soial group and the product. For example on NME they have large text such as: War on Emo, The greatest Indie anthems ever! etc. This type of text helps to appeal to the social groups and can reprsent the target audience needed.
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