Loading presentation...

Present Remotely

Send the link below via email or IM


Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.


Paid social media campaigns

Budget Manamgment for your Social Media activity

Anna Kainer

on 14 July 2013

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of Paid social media campaigns

Campaign Goals
Eco System & Audience
Budget & Long / Short Term Strategies
KPI & Measurement

Here are 5 social media KPI’s to get you started:
Customer Sentiment: Increase positive customer sentiment by X%
Customer Loyalty: Improve Net Promoter Score (NPS) by X pts or X%
Revenue: Achieve $X in attributable social commerce
Visits: Drive X visits to companyname.com site from social media sites
Customer Engagement: Deliver X% engagement rate on social media sites

Very good sale! One in a life-time offer!
They will love it!
Eco System & Audience
Building Brand
50% - Get more Page Likes (CPC & CPM)
30% - Promoted Posts (CPC)
20% - Increase sales on site (CPC)
Community Grow
45% - Promoted Posts (CPC & CPM)
45% - Get more Page Likes(CPC)
10% - Site traffic (CPC)
Drive Sales
60% - Increase sales on site (CPC)
20% - Promoted Posts (CPC)
20% - Get more Page Likes(CPC)
Full transcript