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cycle BOOM Pecha Kucha March 2014
Transcript of cycle BOOM Pecha Kucha March 2014
Understanding how the design of our towns and cities, and bicycle technology is shaping older people's experience of cycling
Creating a toolkit for UK policy makers and practitioners to enable more cycling by older people
Success in encouraging cycling in two European cities
Older people about cycling in their lives
Older people on cycle journeys
Electric bikes and their benefits compared with regular cycling
People aged 50-59 and 60+
: Professor Colin Pooley
Developing more socially inclusive neighbourhoods, towns and cities
Developing a more sustainable, healthy and inclusive transport system
Designing products suited to the growing market of older people
Developing novel research methods and new understanding of cycling
'For too long the focus has been on advising individuals to take an active approach to life. There has been far too little consideration of the social and physical environments that enable such activity to be taken.'
Das and Horton
Rethinking our approach to physical activity
The Lancet, 2012
Funded by the Lifelong Health and Wellbeing
UK research council programme
Grant No. EP/K037242/1
"I think Boris has a good view of the young, male 'Tour de France' cyclist but not the everyday cycling grandmother"
Jan Gehl talking about
Boris Johnson Mayor of London
UK attitudes to cycling by age
Department for Transport Climate change and transport choices Segmentation Model 2009-10
Knowledge of cycling in older age and its impact
TO CYCLE NOW!