The 2018 State of Attention Report
Investigating our evolving attention spans and what makes content binge-worthy

Have you ever wondered why you can pay attention to 6+ hours of Netflix, but struggle to stay interested in a 1-hour meeting? We did, too. So, we put on our detective hats and surveyed over 2,000 business professionals to figure it out.

The results are in — and it turns out, it has nothing to do with you.

Download this free report to find out:

  • Where our heads are really at when we’re at work, and why disengagement is more dangerous than you think
  • Where your opportunities to attract, intrigue, and retain people with content lie — and where you’re probably not looking
  • How the trends we’ve discovered are set to mature over time, and what that could mean for your business
  • What you, as a creator of content, can do to produce assets of all shapes and sizes that drive more conversions and greater growth

Fill out the form to the right to get your copy now.

55% of business professionals

say a great story captures their focus and keeps them engaged with content.