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Fast, Free & Finished! Creating Online Video, Now for Nothing!

Learn to create and post video quickly and inexpensively. Your donors want to see you in action! - Updated March 2014 - Presented at AFP Canadian Congress in Toronto, Digital Leap Toronto and AFP International Conferences, San Antonio
by

GoalBusters Consulting

on 2 October 2016

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Transcript of Fast, Free & Finished! Creating Online Video, Now for Nothing!

Fast, Free
& Finished
Creating Great Online Video
Jim Anderson, CFRE
What should I say?
Entertain
Inform
Activate
Avoid Digital Zoom

Avoid Wind & Noise

Don't Post Unflattering Video
Information
Entertainment
Action
@GoalBustersJim
@GoalBusters
Topics
Creating Video
What to share
Basic Storytelling
Photo Technique
Things to avoid
Showtime!
Entertain
Show personality & establish your voice

Inform
Share knowledge or expertise

Activate
Give opportunities to Take Action
Storytelling Goals
To help remember your cause
To encourage sharing your story
To get someone to take action
Elevator Pitch
Who you are
What you do
Why it matters
How they can be a part of the story too
1 Minute Rehearsal
Pair up - Tell your Story - Switch Roles
Always Shoot Horizontal

Keep fingers out of frame

Frame your shot using Rule of Thirds

Watch your Horizon

Keep Elbows Close to your Body
Let's Make a Video!

Split Room

Advanced
You are comfortable shooting video from your phone

Beginner
You'd like a few tips about shooting video from your phone
1 Minute Video
Find a Partner with "same" phone

Tell your Story while your Partner Records with YOUR phone!

Switch Roles
@GoalBustersJim @goalbusters
GoalBusters
blog.goalbusters.com
jim.anderson@goalbusters.net
goalbusters.net
GoalBusters
Free
Fundraising Resources
Thank You!
Full transcript