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History of Korean popular music : Rap

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Wona Lee

on 27 October 2014

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Transcript of History of Korean popular music : Rap

1993~1996
late 1990s~
2014
1992
2000~
History of Korean popular music : Rap
The rise of rap music in Korea
Seo Taiji 'president of culture'
:localization of rap music
The rappers with transnational connections, particularly Korean Americans (chaemi kyop'o), joined the Korean hip hop scene.
Rappers who have reached a wider audience
G dragon & TOP
Economic changes
Due to Korea's rapid growth over the past three decades, South Korea became the tenth largest world economy by the early 1990s.
Political changes
Three decades of authoritarian military rule finally ended in the early 1990s.
Cultural changes
The relaxation of state censorship on popular music, which began in the late 1980s, allowed songwriters and singers to explore their artistic freedom and creativity.
Seo Tai Ji generation
liberalized overseas trips
1st digital generation
rapid growth in economics
education by private sectors
X generation
Seo Taiji and boys
Seo Tai Ji /Yang Heon-suk (CEO of YG Entertainment)/Lee Ju no
Debuted in 1992
Seo Tai Ji has been credited as the first Korean rapper with his song 'Nan arayo' (I know).
[Nan Arayo]
a love song and consists of rap verses and melody line
Seo Taiji and Boys danced while rapping and sing
This format and style, combining Korean pop ballad, dance, and rap, became a template for Korean hip hop and continued to be employed by pop idols and mainstream hip hop artists in Korea
Shinsedae (new generation)
Hayega (1993)
The local/national character in Korean hip-hop was first introduced
He added a short solo playing of the traditional Korean oboe 'taepyongso'.
Third album (1994)
classroom idea : criticizes Korean education
Dreaming of Balhae :talks about the reunification of Korea
Fourth album (1995)
Comeback home
introduced gangsta rap
encouraged runaways to return home
focused on the socially and culturally marginalized youth
1996: initial retirement
In a Korean drama "Reply 1994", it described well how frustrated his fans were.
Transnational Korean hip hop
Uptown
Drunken Tiger
The importance of the American accent in rapping
'literary' rapping style in Korean
Kim Jin Pyo : respected by many Korean rappers for his skilful use of the Korean language
Outsider: famous for his extremely fast but clear diction
Verbal Jint :famous for his intricate and delicate rap in Korean
Tiger JK & Yoon Mi Rae
Epik High
Rap music as personal stories with messages toward the Korean society
Seo Taiji :Chrismalo.win (2014)
Epik high: Born hater (2014)
Free speech style
"His words were understood as teenagers' voice"
"His actions changed a lot of fixed ideas"
Full transcript