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History of Apple Inc.

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Sota Matsushita

on 26 January 2016

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Transcript of History of Apple Inc.

History of Apple
What is Apple Inc.?
Apple Inc. is an American multinational technology company headquartered in Cupertino, California, that designs, develops, and sells consumer electronics, computer software, and online services. -Wikepedia
1970's
The Apple II was the company’s first successful mass-produced microcomputer, and was largely designed by Apple co-founder Steve Wozniak. The Apple II series remained in production until November 1993, and sold around six million units.
1980's
1990's
2000's
Apple II : 1977
Apple Lisa : 1983
Built for business users, the Lisa was the first Apple computer to offer a graphical user interface. But its slow processor, high price tag ($9,995) and lack of compatible software, among other things, led to poor sales. The Lisa only sold about 100,000 units, and was called the Macintosh XL when it was discontinued in April 1985.
Macnitosh : 1984
Apple debuted the Macintosh personal computer with the now-iconic Ridley Scott “1984” commercial that aired nationally during the third quarter of Super Bowl XVIII. The Macintosh -- which was later renamed the Macintosh 128K when a more-advanced model was introduced -- offered a nine-inch monitor, a 3.5-inch floppy disk drive, and came with a keyboard and mouse.
PowerBook 100 : 1991
The PowerBook 100 wasn’t Apple’s first portable computer (that title belongs to the Macintosh Portable), but it was more successful because it cost a fraction of the price and weighed considerably less. The PowerBook family lasted several years, and was eventually replaced by the MacBook Pro series.
Apple Newton MessagePad : 1993
The Apple Newton MessagePad was the company’s first personal digital assistant (PDA). It ran on the Newton operating system and featured handwriting-recognition software. But it was considered a flop, and Apple stopped developing Newton OS products in February 1998.
Macnitosh TV : 1993
There has been so much speculation about whether Apple will come out with its own TV set that it’s easy to forget that the company already made one – sort of. The Macintosh TV was a Mac Performa 500 computer that could switch to being a TV set. Only 10,000 were made before Apple ceased production in February 1994.
iMac G3 : 1998
The iMac G3 was the first consumer product released following Steve Jobs’s return after leaving the company in 1985. With the help of Jonathan Ive, the iMac marked a new design direction for Apple with its translucent casing and “Bondi Blue” color. Built in part to help connect people to the Internet, the iMac G3 helped Apple turn around its financial problems.
iBook : G3
Influenced by the iMac, Apple released its clamshell iBook G3 notebook in an array of colors. The iBook line targeted the education market and consumers looking for more affordable, entry-level machines. The series was replaced by the MacBook in 2006.
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