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Transcript of TR2202
Reach out to the global audience
Showcase and educate the public on the product
First-hand experience sharing
Better insight and learn about its usefulness
Online retail stores
Marketing specialisation and large user base
Consumer electronic stores
Glasses retail stores
Google's distributors network with retailers
Applications and bundling
Fee from application developers
Much like Apple’s iTunes
Complimentary: Enhances value of glasses
Product sales and ads
Wearable technology trend
Connect with friends and family
Trendy Early adopters
Prescription lenses to match the user's prescription
Two types of products to choose from: integrated or mount
Collaboration with sunglasses company like Ray Ban
Communication with household appliances
Bundling with other products
Google’s core strength
Decrease the value of the product?
Repair & Maintenance
Lack of a physical store
Set up a google store at selective locations.
No place to repair the Google Glass
Selling repairable parts to repair shops
Outsourcing repair to repair shops.
2.) Repair and Maintenace
Huge amounts of personal data
How will this data be utilized?
third party's privacy
Google Glass Free Zones
disabling parts of information being sent
Google glass is the latest technology by google and it is set to be officially released in 2014.
Google glass will be released in 2014
Google will still rely on advertisement as their main revenue.
Privacy issue is a major concern.