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Empathy Map and Problem Statement - Carina P

Template to create your empathy map - SAVE A COPY, then EDIT it

Carina P

on 4 August 2013

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Transcript of Empathy Map and Problem Statement - Carina P

"It's challenging"
"I want to gain some sort of achievement as well as a career"
Jess - 19 years old
About to finish 1 year diploma in Make up Artistry and start work professionally
"I feel I'm still unprepared for this big bad world in my line of career"
"It would have to be mentally that I'm
not in the right place and the reason for
this is because I'm still looking for that
one thing I'm good at"
working on a project (make up look)
Jess, a tertiary student
about to get her diploma is not sure about her career choice and
not ready for the world of work and
worried about the tough
competition within the industry
"I did this diploma because I fell passionate about being a Make Up artist instead of doing nothing
not every student about to
graduate are ready to step into
the world of professional work

Jess needs a way to welcome
the challenges of working in
a competitive industry

she shouldn't associate her work and others as competition as they have different ways styles and abilities with make up
gain confidence in working in the
make up industry
she only
associates work with
practicing a make up look on a friend
"work should be an environment you feel comfortable going to, otherwise you'll be kicking yourself... it's
not healthy"
Full transcript