Send the link below via email or IMCopy
Present to your audienceStart remote presentation
- Invited audience members will follow you as you navigate and present
- People invited to a presentation do not need a Prezi account
- This link expires 10 minutes after you close the presentation
- A maximum of 30 users can follow your presentation
- Learn more about this feature in our knowledge base article
Do you really want to delete this prezi?
Neither you, nor the coeditors you shared it with will be able to recover it again.
Make your likes visible on Facebook?
Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.
Copy of Counterfeit
christian guichardon 2 March 2013
Transcript of Copy of Counterfeit
Producers of counterfeit goods have cut out the middle man, such as retailers and original manufacturers, stealing money from the brands that own the copyrights.
Pirated and knockoff goods have had a devastating impact on legitimate businesses, leading them to lay off staff or go into bankruptcy.
Safety is an issue as well with counterfeit goods. An example would be the purchase of counterfeit ink cartridges, which have not been properly tested for toxicity according to health and safety codes.
Business innovation suffers because counterfeits cut into the funding of research for future products.
Child labor is also a large issue when it comes to the manufacturing of counterfeit products. According to CBC News, raids in Asia have found four-year-old children mixing chemicals in factories. Cons Counterfeiting Counterfeiting can best be described as the "fraudulent practice of affixing a false trademark to a product."
Counterfeit products are often produced with the intent to take a product of high value and create one of lower value. The result of this recreation is an imitation product. AUTHENTICATION INDUSTRIES IMPORTANCE OF ISSUE This video shows how the production of counterfeiting of apparel in the U.S. is a frequent and common practice. Anti- Counterfeiting Trade Agreement This agreement was made to establish stronger laws that enforce the legal support that prohibits the sale of commercial counterfeiting and piracy. This is important because these provisions help to support American jobs in "innovative and creative industries against intellectual property theft." Counterfeiting on an International Scale Globalization has played a major part in the rise of counterfeiting goods. Companies are increasingly moving their manufacturing to cheaper labor markets of the third world. Third world is more appealing to use because of weaker labor laws and little environment regulations. Counterfeiting is not just for goods and apparel however. According to a report by the World Heath Organization, "counterfeit drugs account for as high as 60% of all pharmaceuticals in developing countries."
-17% contain incorrect amounts of proper ingredients
-16% contain wrong ingredients
-60% had no active ingredients at all Pros While the practice is illegal, counterfeiting creates job opportunities for those in third world countries.
The consumer is able to save money in their efforts to achieve a high-end look for less, though the item may not last for very long. How To Stop Counterfeiting When a company wants to seize their counterfeited products, they first have to form a court order which requires the defendant (the counterfeiter) to follow certain steps first.
The company must show that the continued sale of the counterfeit items will cause them to lose an unrecoverable amount of revenue.
The company can then ask for the counterfeit products to be delivered to them for destruction. Tiffany Inc. v. eBay Inc. In 2005, the well-renowned jeweler Tiffany & Company purchased a random sample of their items from eBay, of which 75.5% were found to be fakes. In the case of Tiffany Inc. v. eBay Inc., Tiffany sued the online marketplace for trademark infringement, trademark dilution and false advertising. On July 14, 2008, the Supreme Court ruled in favor of eBay. Even after appealing, Tiffany lost once again on April 1, 2010. Because eBay itself did not sell the counterfeit goods, it was ruled that the website did not infringe on the jeweler's rights. Why Has It Not Stopped? Counterfeit trade is appealing to many criminals due to the high profit margin and easy production and importation.
Counterfeiting is not treated as seriously as other crimes due to the lax punishment, which consists of a monetary fine versus jail time.
Many companies do not sue the counterfeiters because of the pitfall of cost and uncertainty of a win for the case. What Can You Do? According to CBC News, there are tips that can help you separate the phony from genuine:
Beware of products that are suspiciously marked down to bargain prices. Luxury goods rarely go on sale, so be wary if you find a Coach or Louis Vuitton purse marked down to $25.
Check for spelling and grammatical errors, as well as shoddy packaging materials.
Where are you buying the product? Phony goods are sometimes sold on online auction sites where you will have less of a chance to scrutinize and inspect the product.
Be aware that many counterfeiters do not issue receipts or charge sales tax.
Check the product for CSA International Certification. If you cannot find the safety agency's logo, check its website. Most counterfeit goods, the majority of which are apparel and accessories, are produced and manufactured in China, making it the worlds counterfeiting capital. As for pharmaceuticals, Canada is number one. BIBLIOGRAPHY www.acrwebsite.org