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Transcript of Online identity
Should you differentiate?
Tips Baby Boomers and Gen X Social media is used to networks and share ideas Generation Y and Z Social media is a way to be connected with friends We use it to build our credibility and define who we are... our on-line identity What happens when Gen Y and Z want to make the shift from connecting with friends to having it help them with their professional lives? Helps us in our professional lives How are Gen Y and nexters buidling their on-line identity? Online Identity What is it today? What should it be tomorrow? Does it live forever? Can we change it or modify it once its been done? Have a plan Craft your identity Think long term Site basics Avatar where you can be found
on social sites be consistent and always professional website blog domain engage build photo hi
hi hi hi
What is it today? http://www.cbc.ca/technology/story/2009/04/20/bc-facebook-ray-lam-facebook-photos-james.html
http://www.mediaite.com/online/study-7-of-babies-already-have-online-profiles-and-email-addresses/ Study: 7% Of Babies Already Have Online Profiles
And Email Addresses http://www.nytimes.com/2010/07/25/magazine/25privacy-t2.html?_r=3&pagewanted=1&ref=magazine The Web Means the End of Forgetting 79% of recruiters use social media to learn more about a candidate 70% of recruiter have rejected candidates based on their searches What should it be tomorrow? on-line name friendly design contact info about page Participate comment Candidate's racy Facebook photos showed 'lack of judgment': B.C. NDP leader http://www.microsoft.com/protect/parents/cyberethics/reputation.aspx Monitor your online reputation Protect your online reputation Take charge of your online reputation Does it live forever? http://www.microsoft.com/privacy/dpd/research.aspx Research shows online reputations matter Can we change it or modify it once its been done? http://www.lefigaro.fr/web/2010/01/22/01022-20100122ARTFIG00460-un-testament-pour-leguer-ses-codes-d-acces-sur-la-toile-.php Un «testament» pour léguer ses codes d'accès sur la Toile Me personal information How are we using it? Better long term planning How are we using it? Better long term planning How do we educate the next generations to better manage their on-line reputation? Be consistent user id HEC Montreal : identité d´entreprise If you can delete information.... that is great for the future, but what about the past? http://web.archive.org/web/*/http://www.umontreal.ca Are we ready? And will they be ready? http://www.reputationdefender.com/your_reputation Reputation Managment companies search your name focus your search search all of your names expand your search target specific sites read blogs sign up for alerts safeguard your personal information use privacy settings don't mix your public and private lives online choose your photos thoughtfully watch your language and content take action Key to a successful on-line identity Plan
Manage Be professional and consistent Annexe: http://www.rezopointzero.com/cahiers/reseaux-sociaux-en-affaires/ Identity Camp http://quebec.identitycamp.org/agenda/ be consistent search define