Loading presentation...

Present Remotely

Send the link below via email or IM

Copy

Present to your audience

Start remote presentation

  • Invited audience members will follow you as you navigate and present
  • People invited to a presentation do not need a Prezi account
  • This link expires 10 minutes after you close the presentation
  • A maximum of 30 users can follow your presentation
  • Learn more about this feature in our knowledge base article

Do you really want to delete this prezi?

Neither you, nor the coeditors you shared it with will be able to recover it again.

DeleteCancel

Make your likes visible on Facebook?

Connect your Facebook account to Prezi and let your likes appear on your timeline.
You can change this under Settings & Account at any time.

No, thanks

7-Eleven Inc.

No description
by

Rachel Anderson

on 11 October 2012

Comments (0)

Please log in to add your comment.

Report abuse

Transcript of 7-Eleven Inc.

By: Rachel Anderson 7-Eleven Inc. The History of 7-Eleven -Founded in 1927 -Southland Ice company employee "Uncle Johnny" began selling bread, milk, and eggs at an Ice box store -Realizing the potential Joe C. Thompson Jr began selling these items at other Ice box store locations -Joe ended up buying the Southland Ice Company changing the name to Southland Corporations and began opening convenience stores -The convience stores were known as Tote'm because customers "toted" away their purchases -In 1928 the stores began selling gasoline -In 1946, store hours were extended from 7 a.m. to 11 p.m. and the name was changed from Tote'm to 7-Eleven -In the 1950s, the stores served as the “mom-and- pop” neighborhood grocery store, the “ice-house,” the dairy store, the supermarket and the deli all in one location. First 7-Eleven Television Commercial Fun Facts -7-Eleven, Inc. is the world’s largest convenience store chain with approximately 47,600 stores in 16 countries, 9,375 of them are in North America -7-Eleven stores sell almost 38 million gallons of fountain drinks a year – enough to fill approximately 51 Olympic-size swimming pools.
-7-Eleven was the first convenience store to sell pre-paid phone cards.
-7-Eleven customers drink almost 13 million Slurpee® beverages each month. Favorite flavors are Coca-Cola and Minute Maid Cherry. Since introduced in 1966, close to 6.5 billion Slurpee drinks have been sold, almost enough for every person on the planet. -Manitoba is the "Slurpee Capital" of the world. The 7-Eleven stores in Manitoba sell an average of 8,300 Slurpee drinks per store each month Start up Costs, Ongoing Fees and Financing Total Cost- $30,800 - $1,635,200 Franchise Fee: $10,000 - $1,500,000
Ongoing Royalty Fee: Varies
Term of Franchise Agreement:
15 years, renewable Cash Requirements: $127,000 Recent Accomplishments -No. 2 on Forbes magazine's "Top Franchise for the Money" for 2012
-No. 3 on Entrepreneur magazine's "Franchise 500" for 2012
-No. 3 on Forbes magazine's "Top 20 Franchises to Start" for 2011
-No. 1 in Store Growth by Convenience Store News for 2012 -No. 2 on Franchise Times magazine's "Top 200 Franchise Companies" -No. 2 on AllBusiness "Top 5 Franchises" for 2012
Self Service -Self-service was key in the changing needs of time-pressed customers. -In the 1970s self-serve gasoline was gaining popularity at 7-Eleven store locations -Several little inventions and machines, like the counter-top microwave oven, self-serve soda fountain and roller grill, created new quick- and self-service merchandising opportunities

-This is how 7-Eleven came up with the Big Gulp® fountain drink and Big Bite® hot dog.
Building on an Idea -Since it began 7-Eleven has had many great ideas to remain successful -7-Eleven was the first convenience and food retailer to advertise on television, provide convenience-oriented customers with fresh-brewed coffee in to-go cups, offer self-serve soda fountain drinks and the first to offer monster-sized drinks, Big Gulp® beverages, sell pre-paid phone cards, offer self-serve ATM services -7-Eleven adds another store to its worldwide operations every 2 hours.
Full transcript